8 Questions With A 19-Year-Old: Medha Satyal

We're back with our "Questions With a Millennial" feature to provide you with insights on Gen Y. Today we chatted with Medha Saytal, a 19-year-old college freshman who shared her habits and interests.

What are 5 things you couldn't live without?

1. Family and friends
2. Internet
3. Books
4. Phone
5. Coffee

How do you typically watch TV? On a set or streaming? Alone or with family or friends?

I usually watch shows alone online. It's more convenient that way; I can just watch when I have some extra time, and don't need to make other plans around when the show is on TV.

What's your preferred social network and why?

I prefer Facebook because it helps me keep up with what's going on in my friends' lives, and I find it easier to navigate than Twitter and other similar social networks.Medha Questions

About how often do you check your cellphone?

It is almost always on me, so I check it as soon as I hear it buzz unless I'm in class or a meeting.

What's the last thing you watched on YouTube?

The last thing I watched on YouTube was the newest VlogBrothers video.

How do you typically get news, if at all?

I get most of my news by browsing several online newspapers, and I also listen to the BBC World News podcast everyday.

What brand do you think really understands your generation and why?

Forever 21. The clothes are stylish and affordable. Many people in my generation are concerned about money, but still want to be dressed in something that's in style this season. I think Forever 21 gives us this, and has enough of a variety of clothing that most people can find something that fits their own style there. And the store's name appeals to young people.

What's one trend you're seeing among your generation?

Many people want unique clothes, accessories or other items -- something to…

 
 

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The Newsfeed

Quote of the Day: “I don't drink on a typical night, but my choice when I do have a drink is often red wine.”

—Female, 34, FL

13 Reasons Why, the Netflix series about a teen girl’s suicide, has some mental health professionals worried. While some applaud the show for increasing awareness about teen suicide, others fear the series could act as suicide contagion, increasing the risk of an individual engaging in copycat behavior. School districts across the U.S. are sending letters to parents to discuss the show and red flags to watch for in teens’ behavior, while counsellors are having conversations with students and patients. The National Association of School Psychologists has recommended that at-risk youth shouldn’t watch the series, and cautions adults to help teens differentiate “between a TV drama and real life.” (CNN)

U.K. Millennials consider themselves ‘grown up’ at age 27, according to a recent survey by Nationwide Current Accounts. With shifting paradigms surrounding adulthood, Millennials are defining maturity differently, and over half surveyed feel like entrance to adulthood depends on particular milestones rather than age. One in five believe they’re mature when they have children and another one in five when they move out of their parent’s home. Interestingly, Ypulse’s Adulting trend found that paying their own bills is the top sign of adulthood for Millennials in the U.S. (Telegraph)

Millennial shoppers are re-defining retail by purchasing on mobile, returning at higher rates, and ‘showrooming’—selecting clothes in-store then purchasing online—as a part of their “normal” purchasing process.  According to Criteo, as more clothing is purchased online, retailers can expect larger cart sizes at checkout, and return rates as high as 30-50%—which could create an opportunity to get young shoppers back into stores. Successful retailers are ““moving seamlessly between” online and off by covering return shipping costs or allowing in-store returns, innovating their online experiences, and keeping a high volume of product available in both spaces. (MediaPost)

Mexican wine country is becoming a top travel destination for Millennials. Cheaper, artsier, and arguably more authentic than Napa or Sonoma, Valle de Guadelupe is quickly accruing acclaim with twenty and thirtysomethings, who Ypulse has found love their wine. The small strip of vineyards and restaurants is shifting to suit their needs with food trucks, modern art, and even Uber for wine tours, when just a decade ago, the area didn’t even have the necessary roads to facilitate tourism. One winery owner observes, “What used to happen in this part of the world was that no one had anything to do and now everyone has appointments every hour.” (NYTimes)

The restaurant industry currently employs one third of all working teenagers, thanks to a recent uptick in teen employment. According to the Bureau of Labor Statistics, teens made up 35% of all restaurant workers in 2016, the highest percentage since 2009. Teen participation in the restaurant industry was above 50% until the Great Recession when it started a steep downward trend, causing staffing challenges across the industry. But it’s too early to know if the recent boost in employment signals a new trend or is just “a temporary blip.” (National Restaurant Association)

Quote of the Day: “If a brand is going to interact with a 'fandom' of any sort, they’d better either A) Know what they're talking about and have someone lead the interactions who is a fan as well, or B) Be honest in a funny way…”

—Female, 21, Virginia

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