Futuristic face filters are trending on Instagram, and their creators are getting thousands of followers. The only way you can access Johanna Jaskowska’s shimmery and surreal Beauty3000 filter is to follow her—the same goes for all the creators sparking an aesthetic revolution—then they’ll appear as options when you take an in-app selfie. Thanks to this, Jaskowska has over 581,000 followers. She and other creators hope brands notice the potential of their unique Influencer Effect. (The Verge)
