Case Study - Teach For America

Discover.

How can we better target our recruitment efforts on college campuses?

Quantify.

Ypulse developed a psychographic segmentation, surveying more than 3,000 high school and college students regarding their lifestyles, core values, and long-term goals, as well as specific attitudes that pertain to volunteerism, social causes and education equality.

Apply.

Through a deeper understanding of their target audience, Teach for America was able to both align their marketing approach to attract and recruit those candidates whose goals most closely align with Teach for America’s mission.

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What do you need to know? From new cultural trends to shifting behaviors, when you need more than our Ypulse Dashboard, let our team of researchers help you make sure you are prepared for how Millennials are changing YOUR business.

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