Social platforms are continuing to add ways for young creators to make money, and connect with brands and fans… TL;DR: YPulse research shows the majority of Gen Z and Millennials are nano-creators—and social platforms have been finding more ways to help them monetize their content OG platforms are launching features that allow creators to craft pitch decks and navigate brand partnerships New apps with a focus on paid creator content continue to roll out From virtual tip jars to cash bonuses, we told you about the many ways that online platforms have been adding payment funds and tools to attract online creators from competitors. Companies like Patreon and OnlyFans have thrived in the last two years, and YouTube, Instagram, Twitter and more have been launching bonus programs and paid content opportunities. YPulse’s New Content Creators trend report found that the majority of Gen Z and Millennials are nano-creators who see social media as a legitimate route to making money–and platforms’ focus on monetization is only continuing. From creating programs...
- Article
