From rental subscriptions to paid membership programs, clothing retailers are testing new income streams and models for the post-COVID future.
From rental subscriptions to paid membership programs, clothing retailers are testing new income streams and models for the post-COVID future. In an effort to become more sustainable and reach thrifty young shoppers, Ralph Lauren is launching The ...
Twitter is experimenting with new ecommerce shopping features within tweets.
Twitter is experimenting with new ecommerce shopping features within tweets. Social shopping is picking up, and Twitter is the latest to test new features to make it easier for users to shop directly through the platform. They include “a new way t...
Influencers aren’t the only word-of-mouth marketing that matters.
Influencers aren’t the only word-of-mouth marketing that matters. Of course, influencers have played a major role when it comes to marketing and virality on social media, and according to the Influencer Marketing Hub, it’s on track to be a $13.8 b...
Canopy Growth will be selling CBD-infused sparkling water online in the U.S.
Canopy Growth will be selling CBD-infused sparkling water online in the U.S. The cannabis company just launched their new beverage brand Quatreau in the states and it will be offered in four flavors, and be sold online in states that allow the con...
“DermTok” is taking over TikTok.
“DermTok” is taking over TikTok. We told you about the various professions taking over the app as well as the rise of skinfluencers, and now actual dermatologists are joining TikTok themselves. When in-person business slowed during lockdowns...
Cold-Shoulder Tops (a.k.a “Vaccine Shirts”) are on The Viral List
Cold-shoulder tops are in as vaccines roll out (and Dolly Parton is partially to thank), Seth Rogen launched his new weed brand and the site crashed, an ad from new photo app Dispo is getting millions of views, and young activists and brands are s...
Finding Love Post-COVID Highlights
For the last year, Gen Z and Millennials have been navigating modern love and dating in the midst of a pandemic-and it has of course affected their relationships. With quarantine separating some couples and pushing others to spend more time w...
What You Need to Know About Virtual Restaurants
What are virtual restaurants & why are they so popular right now? We’re breaking down “ghost kitchens” and how they’re evolving into a major opportunity for brands…
During a time when dining establishments have had to close and limi...
With concerts cancelled, music merch has evolved.
With concerts cancelled, music merch has evolved. When COVID forced festivals and concerts to be cancelled, it upended the way artists traditionally sell merch to fans. But when the music industry realized that fans were still eager to snap up clo...
The emo scene lives on in TikTok.
The emo scene lives on in TikTok. We told you about all the ways the 2000s are back, and the emo revival is very much one of the trends alive in 2021. TikTok is doing what MySpace did for emo and pop punk music 15 years ago, but for a new generati...