Ypulse Essentials: Viral Tampax Ad Gets Edgy, Brian Graden Exits MTV, Teen Choice Award Nominees
Posted by meredith on 06-16-2009
Calvin Klein shocks again (with a recent billboard ad featuring teens engaging in a group makeout session. Plus, a surprisingly edgy viral ad from Tampax) (AP) (Ad Age, reg. required)
- Unithrive (an online network for Harvard alumni to sponsor current students. Plus, tips for getting the most out of your college tour . Also, new research from Campus Media Group and SurveyU shows college grads' confidence, despite shaky times) New York Times, reg. required) (The Daily Beast)
-A dip in family time (coincides with a rise in internet use, according to a recent survey from The Annenberg Center for the Digital Future at the University of Southern California) (Tech Yahoo News)
- Brian Graden leaves MTV (the president of entertainment of MTV Networks' Music and Logo group, is exiting as part of a broader reorganization, and won't be replaced. And The Atlantic comments on the changing pace and face of rock and roll) (Variety)
- Universal and Virgin play nice (striking a deal that will offer fans unlimited downloads as part of a partnership that steps up antipiracy enforcement) (New York Times, reg. required)
- Teen Choice Awards nominees (are announced with a lot of repeats from MTV Movie Awards. Plus, Girl Rock Camps, intensive summer courses for aspiring girl rockers, as inspired by the documentary "Girls Rock!") (MTV News) (Canada.com)
- Simon & Schuster's Pulse It (the publisher launches an online program for teens to read books for free online. Also, YA author Francesca Lia Block's controversial, but classic novels come under fire in the Midwest)
- Kids get hip to healthy choices (on fast food menus. A recent NPD survey shows consumption of junk food among children under 13 has fallen while healthier foods are on the rise. Also, a study shows that P.E. requirements aren't enough to combat child obesity.) (New York Times, reg. required) (AP)
- New tobacco regulations feel pushback (and are likely to be challenged in court on the grounds of free speech laws) (New York Times, reg. required)
- How Vans kicked off (a radio interview with Doug Palladini, vice president of marketing for Vans) (American Public Media)
Categorized under: Ypulse Essentials






