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Ypulse Essentials: The Amanda Project Launches, MTV Gets 'Real,' Introducing Liv Dolls

Posted by meredith on 08-03-2009

AmandaProject1-The Amanda Project (goes live. The interactive mystery series invites creative teens to get involved online before the first book's release this fall.  Plus the ins and outs of fanfiction on SLJ. Also a Facebook group rallies for a library-themed Ben & Jerry's flavor. My favorite so far: Gooey Decimal System) (Seventeen Magazine) (School Library Journal) (Guardian)

- From sensational to aspirational (MTV gets "real" with more programming aimed at "optimistic" youth. Plus the JoBros to host the Teen Choice Awards.) (Kansas City Star) (Entertainment Today)

- Liv Dolls (step onto the doll scene with a virtual world Liv World in tow. Plus online tween design community Est. Today launches a back-to-school fashion contest. Also coming soon: an Alice in Wonderland virtual world.) (Virtual Worlds News)

- 15 years of Vans Warped Tour (celebrated by teens born around the same time. And in the wake of the Chris Brown wedding viral, NewTeeVee asks whether viral videos will kill the music video) (Chicago Tribune)

- Luv U Mom! (another look at how texting can improve relationships between teens and parents. Plus study on how parents' roles have adapted and evolved in response to modern teens' habits. And a new website/community launching to educate around and prevent prescription drug abuse.) (Salt Lake Tribune) (Science Daily)

- 'The Kindle ate my homework' (a high school student sues Amazon after his summer reading,1984 by George Orwell, was recalled by the e-tailer) (CNET)

- Where Blyk went wrong (Ad Age, reg. required, gives their own postmortem analysis of Blyk, weighing in on the mobile company's ad-supported business model)

- Sustainability degrees (on the rise at colleges in response to the call for "green collar" jobs. Also more on the enduring value of the college tour) (USA Today) (Boston Globe)

- ESPN to target high school athletes (Lands End targets kids for back to school. And Wrigleys gets into the "augmented reality" game.) (New York Times, reg. required) (MarketingVOX) (Augmented Reality Times)

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Categorized under: Ypulse Essentials




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