Ypulse Essentials: Teens Spend More Money Online, The Graying Of Facebook, A Salute To PBS Kids
Posted by meredith on 07-07-2009
VH1′s ‘The Great Debate’ (takes pop culture rivalries to the digital streets with “live, interactive out-of-home screens”. Also ‘Love Pop Trash’ a new “edgy” teen webisode series debuts on web network KoldCast TV. Sounds intriguing, but how teens will find it there?) (MediaWeek)
- Teens spend more money online (despite the economy, according to a recent survey of WeeWorld users. The two key factors in online spending? Fun and self-expression) (Virtual World News)
- Destroy Build Destroy (rocker host Andrew WK gets props for his Cartoon Network debut. Meanwhile parents and prep schools are still surveying the damage done by ‘NYC Prep’) (PopEater) (New York Times, reg. required)
- Online games and healthy eating (a new study shows games featuring healthy foods had a positive impact on kids’ choices. Plus EA signs on as sponsor for the National Tween Girl Summit. Also movies outweigh team sports as an influence on teens’ smoking habits) (Science Daily) (Forbes)
- Plastic vies to become Millennial material (with a $10 million social-media blitz aimed at the demo. Ad Age, reg. required, interviews the ad agency exec in charge of the decidedly uphill battle. Plus an update on the Millennial-targeted campaign for Ford Fiesta “movement”)
- Rompers, playsuits, onesies (whatever you want to call them…XX’s Jessica Grose takes a closer look at the toddler gear turned legit fashion trend for teens and twentysomethings. Sigh. Also the WSJ discovers skinny jeans for men)
- The graying of Facebook continues (in the past six months the site has lost 15% to 20% of high school and college students, while gaining more and more users over 55) (ReadWrite Web)
- ‘Harry Potter’ returns to PG territory (after dabbling in PG-13 with the last two films. Variety wonders if this is a good thing. Also another Disney star Mitchel Musso takes an edgier route with his music. And the New York Times’ review, reg. required, for the TV version of “10 Things I Hate About You” — “it’s not terrible; it is even at times fun. It’s just not very inventive.”) (The Chicago Tribune)
- Teen hacker jailbreaks iPhone (as a summer project with some friends. Understandably, Apple execs aren’t exactly thrilled with his success. Plus a poet for the iPod generation) (WSJ) (The Independent)
- Targeting Kids salutes PBS Kids (as an educational children’s brand par excellence. Also National Geographic Kids Magazine launches a campaign with Subway. Plus get your hands on a limited copy of Snarkmarket’s New Liberal Arts today!) (MediaPost, reg. required)
P.S. Since today is all about Michael, check out the Eternal Moonwalk, a clever mashup tribute to Michael Jackson.
Categorized under: Ypulse Essentials