Ypulse Essentials: ‘Pirates’ Sinks, ‘Glee’ Renewed, Is Mint.com A Sell-Out?
Posted by meredith on 09-22-2009
Theories on why ‘Jennifer’s Body’ flopped (The R-rating? Botched marketing? The “Cody-isms”? Megan Fox? Debates are underway. Also Johnny Depp backs out of the fourth “Pirates” film after Dick Cook’s departure from Disney) (E! Online) (The Awl) (UPI)
- Fox renews ‘Glee’ (for another full season! Plus teen-centric TV like “Glee” and the VMAs become Twitter trends. Does this mean teens are driving the tweets or college students/twentysomethings? Also Heather Locklear revives her role on the new “Melrose Place”) (Defamer) (New TeeVee) (MTV News)
- NFL launches Keep Gym in School campaign (to preserve Phys Ed programs. Plus DoSomething seeks to inspire more young people to become involved with the Save Our Music movement. Also a summer program at Berkeley looks to get girls excited about science) (LiveScience)
- The average Nissan Cube driver (is middle-aged. So much for the hyper-youth targeted marketing) (Kicking Tires)
- Did Mint.com betray its generation (by selling out to Intuit? Jason Fried on the conflict stirred up by the inter-generational merger. Plus check out StudentAid.com a new service to helps college students and their families calculate aid eligibility to find the best college deal possible) (Influx branding)
- Drinking at an early age (may affect genes linked to alcoholism according to a recent study. Also research shows gay and bisexual teens at an increased risk for eating disorders. And a look at minors’ access to indoor tanning facilities) (Reuters)
- How to activate youth (former Think MTV staffer Pete Griffin interviewed on the best practices for reaching a demo with a short attention span and how this applies to his new job as campaign director at Energy Action Coalition. Plus the Smithsonian Museum hosts free online education conference on climate change. Also Canadian teens support poverty causes) (Grist) (Spotlight on Digital Media and Education)
- ‘The Lolita Effect’ (an excerpt printed in The Guardian explores how the media has normalized the promotion of young girls as sex symbols) (The Guardian)
- WeeWorld reaches 30 million (and spending on virtual goods continues to grow. Also Nexon hopes to net the post-Penguin generation with the virtual world Block Party) (Virtual World News)
- Flavored cigarettes banned (under a new law that takes effect today) (ABC News)
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Categorized under: Ypulse Essentials