Ypulse Essentials: Perez Hilton's Midas Touch, EALand, NFFTY
Posted by anastasia on 02-26-2008
'quarterlife' premieres tonight (L.A. Times, reg. required, says "meh" - let me know what you think after the show - post a comment here or send an email. Plus MySpace launches "Special Delivery," a new online hidden camera show)
- Perez Hilton, youth tastemaker (is being might be paid big bucks by Warner Music Group to promote discover artists for WMG) (New York Times, reg. required)
- EALand (The Sims goes Second Life. Plus WeeWorld to join GoFish — interesting, I didn't realize GoFish was competing with Alloy's ad network for teen sites) (Tech Crunch)
- Lily Collins, daughter of Phil (to become a regular host on Nickelodeon. Plus Alli Lohan, sister of Lindsay, might star in "High School Musical 3") (Hollywood Reporter) (Cinematical)
- Tweens love to decorate… (their lockers) (Montgomery Advertiser)
- Millennial Olympics (OpEd arguing the Olympics should add sports like…Tetherball! to attract a younger demo) (Christian Science Monitor)
- 'Commercialism is harming children's lives' (OpEd from the UK about the impact of marketing to kids) (The Telegraph)
- Text messaging spy tool (another product being marketed to parents as a way to track wired teens) (UPI)
- This looks nifty or NFFTY (second annual National Film Festival for Talented Youth)









February 26th, 2008 at 2:51 pm
Word of the day (which I hereby attribute to Fletcher Kaufman):
Apptivist: Someone who seeks to effect social change through a Facebook app or widget.
Just thought you'd enjoy this one, Anastasia!
February 27th, 2008 at 8:30 am
Watched quarterlife last night. As part of the twenty-something demographic they are marketing the show towards, I could both appreciate the show's attempt at authenticity while also being repelled by the cliche look at my age-group. It felt like they were trying to get me to watch their show by presenting me with what they think I look and act like. They are trying to sell me their idea of me. Hope that makes sense!
February 27th, 2008 at 10:51 pm
Hi Kristen! Thanks for "the word." Love it.