Ypulse Essentials: Nissan Cube, 'My Fabulous 15,' NAACP Gets Younger At 100
Posted by meredith on 07-14-2009
'iPhone on wheels' (Nissan's new campaign for the Cube emphasizes the social and entertaining aspects of the car, i.e, another "essential mobile device." Also the Boston Globe dives into other carmakers' approach to indifferent young drivers) (MediaPost, reg. required)
- J.C. Penney makes a back-to-school push (for teens with a new website. Plus MediaPost, reg. required, looks at how college students spend their money, and what brands get them to spend it) (Reuters)
- My Fabulous 15 (Verizon targets Hispanic teens with a contest to win the Quinceanera of their dreams. Also British teens call for an affordable way to watch BBC shows on their phones) (Revolution)
- NAACP celebrates centennial with a new wave (of youth activists, reporting the number of members under 25 as "significantly higher." Plus, check out the live blog for the "80 Million Strong" National Summit for young Americans) (BET) (Future Majority)
- 'Miss O launches virtual world (the tween social network expands with virtual world. Also Wired questions the "life lessons" taught by a new wave of tween girl games)
- Anna Sui's Target line does without 'Gossip' (forgoing the heavy product placement on the show after Target execs express concerns over the scandalous content. Also "Hard Times" a new scripted series from MTV draws comparisons with HBO's series "Hung." Hmm. Also Universal Pictures releases a tamer version of Bruno for UK teens) (Daily News) (Reuters) (Los Angeles Times)
- 'The perils of teen travel' (Daily Beast reports on the dangers of studying abroad)
- Skate the web (Adverblog pays heed to Nike and Converse for their low-key collaborations with skate sites. Plus Sunkist launches a charity campaign to "refresh the lemonade stand" on Facebook)
- Born to boomerang (Hyphen Magazine on why Asian American Millennials moving home is nothing new) (Hyphen Magazine)
Categorized under: Ypulse Essentials
