Ypulse Essentials: Miracle Whip Goes Gaga, boyd @ SXSW, Super Size ‘Glee’
Posted by meredith on 03-15-2010
Miracle Whip goes Gaga (along with a bevy of other brands lucky enough to be featured in the new Lady Gaga video “Telephone.” Not bad product placement if you can get it with the vid racking up 14 million views online over the weekend. Meanwhile MTV corrects a false CNN report of a ban on “Telephone.” Viacom was, however, scooped by E! for the premiere) (AdAge.com, reg. required) (PSFK) (LA Times)
- danah boyd on Google, Facebook privacy FAIL (in her well-received SXSW keynote speech, boyd, a Ypulse Mashup advisory board member, calls out both companies for violating privacy by repurposing users’ information in a way they didn’t originally intend) (GigaOM)
- Nice infographic (on the best markets for young adults as ranked by job growth, cost of living, etc. Also TIME on Generation Next with insights from Ypulse Mashup keynote speaker Neil Howe. And more insights from the recent survey on Arab youth) (Portfolio) (via three billion)
- Startling update (on how little young people, especially young men, understand about birth control. Plus MTV’s A Thin Line launches a new app today that crowdsources ideas from young people on digital ethics, helping them draw the line between digital use and digital abuse) (Double X)
- ‘Percy Jackson for teenage girls’ (is the hook attached to a debut YA trilogy from Josephine Angelini recently snagged by Harper Teen for seven figures. Plus Channel 4 in the UK launches Facebook app Bookstash for teens. Also see if any of your favorites made the list of 10 Best Heroes from Children’s Fiction. And Mr. Media Radio interviews Sara Zarr) (Publisher’s Weekly) (The Guardian) (True/Slant)
- ‘Kick-Ass’ lives up to the name (according to the early reviews rolling in from SXSW. Also a new trailer for the latest Shrek movie)
- Teen Vogue launches ‘Haute Spot’ salon services (offering 1-hour, $100 private sessions on makeup, hair and style with Teen Vogue staffers and makeup pros) (Mediaweek)
- Dr. Dre shills for HP (in the rebranding effort to target a young, urban audience with the “Let’s Do Amazing” campaign. Also Lauren Conrad goes mass market with the LC by Lauren Conrad line at Kohl’s) (Beyond Urban Branding) (MTV)
- Super-size ‘Glee’ (series creator Ryan Murphy confirms more episodes will be added to season 2. Also E4 renews British teen soap “Skins” but the current cast won’t be back. Open auditions will be held next month) (EW) (Guardian)
Categorized under: Ypulse Essentials