Daily news and insight into the Millennial generation for media and marketing professionals



Ypulse Essentials: Kia Launches YouTube Talent Search, Mon Quotidien, Facebook To Acquire Hot Potato

Posted by meredith on 07-28-2010

kiawhosnextKia launches ‘Who’s Next?’ (A YouTube talent search for the next Internet star. Also Levi’s finds their first Levi’s Girl in Meghan Smith. Job description includes: social media superstar, style ambassador and news correspondent) (Social Times) (MediaPost, reg. required)

J.C. Penney sponsors ‘Cambio Style’ (among other product placement-friendly fashion specials as part of the retailer’s partnership with the site. Check out the full slate of programming on Cynopsis Kids.  Meanwhile in other stylish storytelling experiments, fredflare.com presents ‘Teen Agent’ a serialized fashion mystery that will unfold on the shopping site in daily episodes)

Mon Quotidien (A daily newspaper for French kids, partially edited by French kids, defies the digital craze) (New York Times reg. required)

- Facebook to acquire Hot Potato? (TechCrunch reports the social network is in late stage talks to buy the social activity services and its mobile and location-based check in capabilities. More support for my Facebook evolution hypothesis. Also Derek Baird of Barking Robot spotlights a great study on how much Facebook privacy settings really matter to youth)

- Disney finalizes Playdom acquisition (In other expansion news, Disney officially moves into the social gaming space) (GigaOm)

- Spike Jonze, Johnny Knoxville produce BMX doc (The film, appropriately following “the Evel Knievel of our time” will debut on ESPN’s “30 for 30″) (Pop Candy)

- Rising cost of reality TV (New York Times on the potential fallout of previously low-cost talent like the “Jersey Shore” cast making bigger demands. And speaking of.. the promotional blitz for the ‘Jersey Shore’ continues on the New York Stock Exchange)

Categorized under: Ypulse Essentials




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