Ypulse Essentials: Jimmy Fallon To Host Emmys, Fauxting, Ning Stays Free For Educators
Posted by meredith on 05-04-2010
Proactiv goes traditional (in a new "Be Proactiv" ad campaign that aims to compete with "blue-chip" skin care brands. Meanwhile other skincare brands like Simple go more direct with a social media search for a "Simple Teen Ambassador." Also former "Hills" star turned designer Lauren Conrad promotes beauty from the inside out as the new face of Got Milk and Taylor Swift is the newest fresh-faced CoverGirl) (EW)
- HP jumps on the 'Sex and the City 2′ bandwagon (with Yahoo's new omg! ad unit for its celebrity/entertainment site. Plus SATC prequel The Carrie Diaries is out as an enhanced ebook. And speaking of.. PW has an update on the interactive YA series Cathy's Book) (BizReport)
- Ning will stay free for teachers (but everyone else, including non-profits who depended on the free service, will have to adjust to new subscription-based model. And over on ReadWriteWeb, the role of education in entrepreneurship. Also check out Brand New Classroom a blog for graphic design students to crowdsource critiques on their work) (New York Times, reg. required)
- Mentos return to TV (in the UK as sponsor for "The Vampire Diaries." And fans of Amethyst Jeans can snag a free pair if they catch the Jean Machine at the 2010 Vans Warped Tour )
- Jimmy Fallon to host the Emmys (and ideally bring along his Millennial viewers. Plus SpikeTV rolls out a slate of new of non-scripted programming. And alternative mag The Acquarian interviews Aqua Teen Hunger Force’s Dana Snyder)
- Fauxting (is the neologism of the hour for pretending to text to avoid stop-and-chats on campus. Jezebel points out the generational insights here, but I worry this fuels the fire behind the New York Times' piece. Also a new survey from Retrevo says almost half of parents are friends with their teens on social networks) (Boston.com) (Ars Technica)
- Will virtual sightseeing (overtake real travel for the next generation? According to the Future of Free Time report published in the UK) (Telegraph)
Categorized under: Ypulse Essentials
