Ypulse Essentials: Flip.com Closes, Disney Streetwear, Generation C
Posted by meredith on 12-02-2008
Flip.com flops (Conde Nast’s social networking site for teen girls sent out a notice today informing users that the site will be closing on December 16. Notably, they provided instructions for how “flipsters” can save their content beforehand) (Gawker)
- Texting for tots? (Not exactly. The first mobile phone for children designed exclusively to meet the needs of parents is set to launch in Hong Kong. Also a debate on how far social sites should go to verify users’ age?) (PSFK) (Social Times)
- The Black College Football Experience (a new Xbox game that combines Rock Band with EA’s Madden series in an effort to fully immerse players in the feel of attending a Black College football game. Interesting note: the game will feature a Museum section presenting the history of many of the schools and their football programs) (ars technica)
- Bono wants you to hear RED (the U2 singer/activist launches a new digital music magazine as the latest effort in his ongoing RED campaign. Half of subscription fees goes to buying medicine for AIDS patients in Africa)
- TV time is net time (and vice-versa. Nielsen study confirms that teens are likely to channel surf while they surf the web. Also generational differences explain who shopped on Black Friday and who waited for Cyber Monday) (MediaPost, reg. required) (MarketingVOX)
- When marketers target tweens… (they should take these facts into consideration) (MediaPost, reg. required)
- Disney hits the street (with their new clothing line, a collaboration with streetwear designers The Hundreds. In other Disney news the company announced they will be developing a new virtual world featuring classic characters for China) (PSFK) (Virtual Worlds News)
- SLJ Best Books 2008 (and the year-end lists continue to pour in. Plus Publishers Weekly previews some new YA novels heading for the big screen) (Kids Lit) (PW)
- Payless gets a ‘fierce’ makeover (from Project Runway winner Christian Siriano. And a hair care campaign from the notoriously dirty minds at Axe hits Facebook) (Sassy Bella)
- Generation C (a presentation from Clemenger BBDO, an ad agency in Sydney that works with the youth market)
Categorized under: Ypulse Essentials





