Ypulse Essentials: Fast Food On Kids TV, Lady Gaga Grammy Snub, ‘Beavis And Butt-head’
Posted by meredith on 07-08-2010
Fast food ads (reach youth, overtaking sweets as the most frequently seen type of kids’ food commercial. Meanwhile in fuzzier marketing territory, proposed changes to apply COPPA regulations to anyone under 18 raise debates over teen privacy rights) (Los Angeles Times, reg. required, Digital Journal)
- Is incessant texting just a phase? (MediaPost, reg. required, reminds trend analysts that life stage remains the biggest influence on media consumption. Also a few reasons why the number of Microsoft Kins sold doesn’t matter) (InformationWeek)
- Lady Gaga’s Grammy snub (based on a technicality prompts a rule change by the Recording Academy. Also Slate takes the New York Times to task for pushing another bogus trend: circle-lenses that give wearers the big-eyed look Lady Gaga sports in “Bad Romance” video) (MTV News)
- Battle of the BTS (More on key strategies from teen/college retailers this season including exclusive designer lines and “haul” stations. Also Kohl’s announces a charity contest to give half a million dollars to schools as the “conrnerstone” of its BTS campaign) (WWD, reg. required) (MediaPost, reg. required)
- Fewer low-income high school graduates are attending college (Also a closer look at Gen Y urban dwellers and why size doesn’t matter as much as location) (WSJ, reg. required)
- ‘Beavis and Butt-head’ back on MTV? (Internet rumors are claiming Mike Judge is at work on a brand-new season… Meanwhile Flavorwire has 10 other classic MTV shows that should make a come back. We’ll find out what today’s teens would vote for… stay tuned) (AV Club, Flavorwire)
- ‘Harnessing the Youth Market for Your Startup’ (great post from ReadWriteWeb calling back to insights from Ypulse Collegians channel sponsored post from Jason Bakker of Campus Media Group. Also the ‘Future of Tech According to Kids: Immersive, Intuitive and Surprisingly Down-to-Earth’)
- FOX releases ‘Avatar: Special Edition’ (in theaters worldwide on Aug. 27 for a limited engagement. Also an “edgy” Fraggle Rock movie for adults is in the works) (Variety, reg. required, /Film)
Categorized under: Ypulse Essentials