Ypulse Essentials: Dora Grows Up, MTV Teams With AT&T, Honda Tries Hip-Hop
Posted by meredith on 03-06-2009
Facebook Apps tap into chat (developers now can tailor the chat feature to their app’s needs. Plus, MySpace continues to lose ground to FB. And if you ever wondered what became of Friendster in America apparently it’s a social wasteland frozen in 2006 adrift with robots. In other words, a Will Smith movie) (TechCrunch) (MediaPost, reg. required) (Slate)
- A class you can skate through (a New York high school puts skateboarding on the curriculum, providing handy skills for girls both on and off the board) (VOA News via New York Magazine)
- Dora grows up (and starts exploring the mall. Nickelodeon teams up with Mattel to give the former explorer a makeover to attract tweens. Plus, in the latest Barbie news, a West Virginia lawmaker tries to ban the doll and others like it that “influence girls to be beautiful.” He doesn’t expect the bill to pass, but still, does legislature really sound like the answer? Also Jezebel rounds up all the Mattel March madness) (Strollerderby) (The Guardian UK)
- Eliot Spitzer’s thoughts on how to fix the tuition crisis (in his reincarnation as a Slate columnist, the former governor outlines what a “smart loan model” would look like. Plus, more on how prospective students’ expectations have changed in the wake of the recession. And in brighter education news, Hispanic rates of enrollment in schools and colleges are on the rise) (Slate) (Chicago Tribune) (AP)
-MTV Music teams up with AT&T (to unlock exclusive content for “MTV Vault” the channel’s online music video hub. Can the iPhone app be far behind?) (Ad Age, reg. required)
- More on what influences teens (to engage in risky behaviors. Studies show that media images of young people drinking encourage young people.. to start drinking. Not exactly a groundbreaking discovery) (US News and World Report)
- Dropping rhymes about rims (is nothing new for Hip-Hop artists, but unsigned rapper Mickey Factz is doing it for Honda.. about saving money. Will fans buy this sales pitch?) (Ad Age, reg. required)
- A video game with a vital message (teaches young people in Africa about HIV/Aids prevention) (Kaiser Network)
- Will fans stay tuned for HSM4? (the latest in the Disney franchise returns to television and loses its star power. Hmm..) (Los Angeles Times. reg. required)
- New bill aims to prevent teen dating violence (by requiring schools to address the subject and also expand the current definition of a victim to include dating relationships. Also, AP reports one of the teens allegedly involved in the videotaped beating of a cheerleader is on probation. And Sex Ed gets digital in Canada ) (MSNBC) (The Vancouver Sun)
- Obama’s head of Communication talks Gen-Y (Larry Grisolano talks about young people and their influence on brands in 2009) (Greg Rollett)
Categorized under: Ypulse Essentials