Daily news and insight into the Millennial generation for media and marketing professionals



Ypulse Essentials: Dell Debuts Nick Notebook, 40 Years After Woodstock, Alloy’s ‘Private’ Cracks Web TV Code?

Posted by meredith on 08-12-2009

nickdellpcDell unveils Nickelodeon PC (branded by a green slime design and pre-programmed with entertainment and educational content including a desktop icon promoting kids’ virtual world Whyville) (Reuters) (Virtual World News)

- 40 years after Woodstock (Pew finds a gentler generation gap, especially when it comes to music. Maybe because classic rock has stayed hip with younger listeners? And USA Today runs the stats by twentysomethings and millennial experts)

- First LEGOS rocked (now they have a starring role in a new action-adventure family film. Also Natalie Portman produces “Booksmart” an upcoming high school comedy) (Variety)

- Will ‘Private’ crack the code to web TV… (asks tubefilter, who characterizes Alloy’s teen drama series as a standout model for online entertainment. Plus NewTeeVee reviews Jason Priestly’s “The Lake.” Also a short film — inspired by boy detective YA series Encyclopedia Brown! — debuts online to promote the full-length feature) (Cinematical)

- Star-powered collections (play a key role in stores’ efforts to boost back-to-school sales. Case in point — Sears and Disney build a multiplatform campaign around Selena Gomez ) (Canadian Press) (Mediaweek)

- Jane Austen monster mashup (continues. The success of Pride and Prejudice and Zombies has opened the door for other creatures that go bump in the night) (AJC)

- The ‘new and diversified’ MTV (broken down by The Hollywood Reporter includes scripted shows, sketch comedies and “extreme reality” series. Also NBC debuts the sneak premiere of “Community” on Facebook instead of Hulu. Also a provocative railer for the second season of “90210″ seeks out that “OMG” effect)  (Mashable) (EW)

- Vibe revived (the recently shuttered hip-hop mag will relaunch with a digital and a return to “Vibe’s roots.” Also music piracy is over, if the music industry wants it. Ars Technica explains the “best plan” that hasn’t been attempted. Plus Rock Band enthusiasts can enter to win a new MTV Video Music Award sponsored by Pepsi ) (Ad Age, reg. required) (MediaPost, reg. required)

- Page to [mobile] screen (publishers worldwide start to digitize comics, a trend that’s become increasingly popular in Japan. Also Cadbury backs a campaign to “Save the Arcades”) (CNN) (MediaPost, reg. required)

- ‘Anti-Science Party’ (reputation surrounding the GOP is a turnoff to young voters) (Hartford Courant)

Categorized under: Ypulse Essentials




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