Youth marketing to teens, tweens & Generation Y (Gen Y) - Daily news & commentary @ Ypulse


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Posted by anastasia on 09-13-2006

Rachel BilsonSummer's over… (The O.C. Rachel Bilson tells Teen Vogue, ""I just feel like the show is over. I'm so happy for everything it brought me, and it's been such a great experience, but I think we're all ready to move on." [sigh] Reminds me of the last days of "Dawson's Creek.") (Digital Spy)

- Obligatory Lonelygirl 15 revealed post (It's truly a high point in investigative journalism) (The New York Times, reg. required)

- A debit card for teens who want to act or model (I'm sorry, but it just seems like a pre-paid card being marketed to teens with this lofty aspiration. Am I missing something here?) (press release)

- Underage girls gone wild (could this guy creep me out any more? Joe Francis will pay over $2 million dollars for using underaged girls in his videos) (L.A. Times, reg. required)

- 'White Chicks' go mobile (The Wayans brothers sign a mobile licensing deal) (press release)

- Who will buy… (TransWorld Skateboarding, TW Snowboarding, TW Surf, TW Motocross, Ride BMX, Quad…I think Quicksilver or one of the big action sports brands should) (Global Surf News)

- Murdoch pumps up the Jamster (invests heavily in a ringtones company) (Consumer Affairs)

- Secret Slumber Party (new tween site from KOL [AOL Kids] and CBS) (press release)

- Meet the Connected Generation (I'm going to post a poll soon to find out which of the numerous names for this generation you think should stick…this is a here are five traits of 18-40s you should understand type article…there are five more traits to come…) (MarketingProfs.com)

- Parents clueless about teen alcohol and drug use (haven't they always been? New study with stats to prove it) (CASAColumbia.org via RespectRx)

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