Youth marketing to teens, tweens & Generation Y (Gen Y) - Daily news & commentary @ Ypulse


Totally Wired

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Posted by anastasia on 07-07-2006

the Sprouse twinsNew 'Sprouseling' 'zine (the Sprouse twins advance their tween takeover with a new magazine called Sprouse Bros. Code) (MediaPost)

- Life mentoring through action sports (Quicksilver is behind this very cool effort — Ypulse reader Bill says, "The board becomes a metaphor for life's challenges and the participants see that even successful adults can struggle with certain things (learning to surf or skateboard later in life is not easy")

- MTV losing its cool? (They may not be losing money, but this article argues that MTV is struggling to stay relevant) (The New Statesman)

- Totally wired pen (thanks Robin!) (via Boing Boing)

- UK teens choose the PC over TV (new study says they spend more time online than in front of the telly) (The Daily Mail)

- Jay-Z: the new computer geek (Hewlett Packard and Apple target the urban market for their products with hip hop stars like Jay-Z and 50 Cent) (MTV News)

- Buffalo teens 'living the dream' (teen rockers create a recording studio "by and for teens") (Buffalo News)

- Justine goes digital (in a Zinio sort of way. Thanks Rachel!)

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