Ypulse Essentials
Posted by anastasia on 02-08-2006
Neopets movie in the works (here’s what would be a cool marketing promo – let kids online create a character that gets a “walk on”) (Cinematical)
- Buzz Marketing makes integrated entertainment marketing around books their “thing” (or at least one of their “things”…I recently blogged about their promotion campaign for “Inside the Mind of Gideon Rayburn” that involved up-and-coming artist FeFe Dobson. Now they are working on a campaign for “The Secrets of Emerald Isle” that involves a feature film tie-in) (.pdf press release) (P.S. Buzz is a Ypulse advertiser)
- Latest Your Mom editor says goodbye (teen newspaper site that has received lots of media attention appears to be struggling…thanks Lisa!)
- Tagged.com’s $7 million (the official press release. BTW — they ran my survey for the book over the weekend and got over 2K responses! More on this in Friday’s Blogging the Book)
- To entrap a predator? (Dateline NBC’s fear factor story that lures online predators out into the open sure is popular, but is it good journalism? For any of you who are journalists, this is a GREAT blog post) (CBS News Public Eye)
- The Bible gets REAL (new hip-hop Biblezine joins the teen magazine knock-offs in Christianity’s attempt to be cool)
- How tech savvy are teens? (we know they use it all the time, but a new test is designed to show how well they are using it – thanks Karell!) (PC Magazine)
- The ‘myth’ of too much homework (according to parents and teachers, students are getting the right amount, maybe even too little) (AP via Yahoo! News)
- ‘Myspace: The Movie’ (it’s supposed to be funny.)
- Wendy’s DIY burgers (goes after 18-28 year olds in new ad campaign offering burger customization…) (Promo)
Categorized under: Ypulse Essentials