Daily news and insight into the Millennial generation for media and marketing professionals



Ypulse Essentials

Posted by anastasia on 09-22-2005

April WilknerUPN takes ‘Top Model’ online (with a Web-only talk show hosted by former contestant April Wilkner) (MediaWeek)
- Teens not so keen on McJobs (Ronald & co. launch a marketing campaign to lure Yers back to the friers) (MarketWatch)
- Sleepover sales pitch expands (a new marketing company called House Party joins Girls Intelligence Agency in the buzz marketing space) (Business 2.0)
- Getting hurricane victims back to VSKOOL (very cool effort to provide virtual education for displaced school age victims of Hurricane Katrina…thanks Douglas!)
- Teen spendthrifts (they’ve already done the teens who beg for expensive gadgets and buy $100 jeans…now the New York Times, reg. required, looks at teen bargain hunters)
- Extreme money makeover? (from the release: “Hearst Entertainment has teamed up with Atchity Entertainment International and financial author and speaker Peter Bielagus to develop a new Reality TV Show about real young people and the interesting money problems they face”…they’re looking for makeover candidates)
- Just say ‘I’m above the influence’ (new government anti-drug spots “will show teens the type of people who use drugs and who are bad influences”) (AdWeek via Yahoo! News)
- Online reality show kit (marketing company launches a site to help brands like phat farm run online reality shows)
- Too legit to quit (more colleges offering more legit download services…but illegal downloading still rampant) (Hollywood Reporter via Yahoo! News)
- Track your kids (and have them look cool while you do it…Thanks Laura!) (The Cool Hunter)

Categorized under: Ypulse Essentials



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