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	<title>Comments on: What Gen Y Gets Out Of Internships</title>
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	<link>http://www.ypulse.com/what-gen-y-gets-out-of-internships</link>
	<description>Daily news and insight into the Millennial generation for media and marketing professionals</description>
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		<title>By: A Virtual Peek Into The 80 Million Strong Summit &#124; Ypulse</title>
		<link>http://www.ypulse.com/what-gen-y-gets-out-of-internships/comment-page-1#comment-5572</link>
		<dc:creator>A Virtual Peek Into The 80 Million Strong Summit &#124; Ypulse</dc:creator>
		<pubDate>Wed, 15 Jul 2009 19:46:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ypulse.com/?p=9891#comment-5572</guid>
		<description>[...] college to seek out internships. As Youth Advisory Board member Bernadette put it in her recent post, &quot;a rite of passage.&quot; Addressing the obstacles that prevent access is one of the more positive ways [...]</description>
		<content:encoded><![CDATA[<p>[...] college to seek out internships. As Youth Advisory Board member Bernadette put it in her recent post, &quot;a rite of passage.&quot; Addressing the obstacles that prevent access is one of the more positive ways [...]</p>
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		<title>By: Dimitri Czupylo</title>
		<link>http://www.ypulse.com/what-gen-y-gets-out-of-internships/comment-page-1#comment-5272</link>
		<dc:creator>Dimitri Czupylo</dc:creator>
		<pubDate>Mon, 22 Jun 2009 22:16:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.ypulse.com/?p=9891#comment-5272</guid>
		<description>Bernadette-
As a USC grad and current PR freelancer for Butterfinger, I thought you might like to know more about a FUNternship that PAYS interns to blog and tweet for the marketing team.  You may want to blog about it or share with some friends.
Dimitri

BELOW IS THE ENTIRE PRESS RELEASE FOR YOUR REVIEW.


BUTTERFINGER® SEEKS FOUR SOCIAL MEDIA ADVENTURERS TO COMPLETE THE ULTIMATE SUMMER “FUNTERNSHIP”

Nationwide Search Begins for Digital Dudes and/or Divas Who Want to Get Paid to Tweet, Text, Post, Vlog, Blip, Flickr, Digg, and More for Butterfinger

GLENDALE, Calif. (June 22, 2009) – Job postings, and resumes, and interviews – oh my! Forget the tie, but bring your sweet tooth and sense of adventure to Nestlé, as today BUTTERFINGER® has unwrapped the details of a unique search for four digitally-skilled, savvy marketing mavens, or paid, summer “BUTTERFINGER FUNterns” to spread the word about BUTTERFINGER.

With unemployment at an all time-high, the BUTTERFINGER FUNternship offers summer job seekers the ultimate relief from the job market heat, especially if the idea of getting suited up (and passed around corporate offices like a ping-pong ball) brings you to tears. If you’ve just learned that your summer job was given to someone else, then apply now to join a dynamic national team of FUNterns who aren’t working for “The Man” but “The Finger.” The new BUTTERFINGER FUNterns will be rewarded for making the most of their summer with friends and fans who love BUTTERFINGER – all while making some extra cash!

“In this economy, it’s time to sweeten the job pool with a social media-centric FUNternship that only BUTTERFINGER could create,” said FUNternship recruiter Tricia Bowles, spokesperson for Nestlé Confections &amp; Snacks. “The brand’s success with its BUTTERFINGER Comedy Network on Yahoo! demonstrates the power of humorous online content in reaching our biggest fans. A marketing FUNternship that’s also virtual and viral is a natural way to engage and excite BUTTERFINGER enthusiasts.”

Who is the Perfect BUTTERFINGER FUNtern?
Do you feel equally at home on Facebook as you do out on the town? Do you tweet as much as you talk? Do you shoot mini-videos as fast as you can post your pics? Has the line between your offline and online life started to blur to the point that you’re in two dimensions at once? Most of all, do you love BUTTERFINGER?
If so, you may be the perfect candidate for the BUTTERFINGER FUNternship that lets you earn bucks for your bytes.

With flexible hours (only about 15 per week – allowing you to sleep in, play, or even hold another job) and creative freedom (show us something cool we haven’t already seen), the BUTTERFINGER FUNternship is the ultimate paid gig for a girl or guy on the go and in the social media know. Six weeks of summer fun, one thousand bucks, special perks, and a year’s supply of the crispety, crunchety, peanut-buttery candy bars known as BUTTERFINGER, will fuel these four FUNterns as they help the BUTTERFINGER Marketing Team.

Interested BUTTERFINGER FUNtern candidates must be at least 18 years of age, and a legal U.S. citizen who resides in one of four metropolitan areas: Atlanta, Chicago, Los Angeles or New York City. Those wishing to be considered may apply online at Yahoo! Hot Jobs. Additionally, an in-person screening of the first 500 applicants will take place on Thursday, June 25, at the Nestlé USA headquarters in Glendale, Calif.

All candidates will be asked to submit a traditional resume complete with technical/social media capabilities and social media addresses, in addition to writing a cover letter in the form of a 100-word “tweet-peek,” describing why they are the ultimate fan of BUTTERFINGER and the perfect FUNtern for consideration. Complete details and requirements for the four BUTTERFINGER FUNternship positions can be found at Facebook.com/Butterfinger. For those wishing to apply in person on Thursday, June 25, at the Nestlé USA headquarters in Glendale, Calif., those details (including time, parking information) also can be found at Facebook.com/Butterfinger.  Wearing Butterfinger orange is a bonus (but not mandatory) – for those wishing to stand out from the crowd and demonstrate their enthusiasm for Butterfinger!

About Nestlé USA
Named one of “America’s Most Admired Food Companies” in Fortune magazine for the twelfth consecutive year, Nestlé USA provides quality brands and products that bring flavor to life every day. From nutritious meals with LEAN CUISINE® to baking traditions with NESTLÉ® TOLL HOUSE®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that enrich the very experience of life itself. That’s what “Nestlé. Good Food, Good Life” is all about.  Well-known Nestlé brands include: NESTLÉ® TOLL HOUSE®, NESTLÉ®NESQUIK®, NESTLÉ® COFFEE-MATE®, STOUFFER’S®, LEAN CUISINE®, HOT POCKETS® and LEAN POCKETS® brand sandwiches, NESCAFÉ®, NESCAFÉ®TASTER’S CHOICE®, NESTLÉ® JUICY JUICE®, BUITONI®, DREYER’S/EDY’S®, NESTLÉ® CRUNCH®, NESTLÉ® BUTTERFINGER®, and WONKA®. Nestlé USA, with 2008 sales of $10 billion is part of Nestlé S.A. in Vevey, Switzerland — the largest food company in the world with a focus on Nutrition, Health &amp; Wellness — with 2008 sales of $101 billion. For product news and information, visit NestleNewsroom.com.
# # #</description>
		<content:encoded><![CDATA[<p>Bernadette-<br />
As a USC grad and current PR freelancer for Butterfinger, I thought you might like to know more about a FUNternship that PAYS interns to blog and tweet for the marketing team.  You may want to blog about it or share with some friends.<br />
Dimitri</p>
<p>BELOW IS THE ENTIRE PRESS RELEASE FOR YOUR REVIEW.</p>
<p>BUTTERFINGER® SEEKS FOUR SOCIAL MEDIA ADVENTURERS TO COMPLETE THE ULTIMATE SUMMER “FUNTERNSHIP”</p>
<p>Nationwide Search Begins for Digital Dudes and/or Divas Who Want to Get Paid to Tweet, Text, Post, Vlog, Blip, Flickr, Digg, and More for Butterfinger</p>
<p>GLENDALE, Calif. (June 22, 2009) – Job postings, and resumes, and interviews – oh my! Forget the tie, but bring your sweet tooth and sense of adventure to Nestlé, as today BUTTERFINGER® has unwrapped the details of a unique search for four digitally-skilled, savvy marketing mavens, or paid, summer “BUTTERFINGER FUNterns” to spread the word about BUTTERFINGER.</p>
<p>With unemployment at an all time-high, the BUTTERFINGER FUNternship offers summer job seekers the ultimate relief from the job market heat, especially if the idea of getting suited up (and passed around corporate offices like a ping-pong ball) brings you to tears. If you’ve just learned that your summer job was given to someone else, then apply now to join a dynamic national team of FUNterns who aren’t working for “The Man” but “The Finger.” The new BUTTERFINGER FUNterns will be rewarded for making the most of their summer with friends and fans who love BUTTERFINGER – all while making some extra cash!</p>
<p>“In this economy, it’s time to sweeten the job pool with a social media-centric FUNternship that only BUTTERFINGER could create,” said FUNternship recruiter Tricia Bowles, spokesperson for Nestlé Confections &amp; Snacks. “The brand’s success with its BUTTERFINGER Comedy Network on Yahoo! demonstrates the power of humorous online content in reaching our biggest fans. A marketing FUNternship that’s also virtual and viral is a natural way to engage and excite BUTTERFINGER enthusiasts.”</p>
<p>Who is the Perfect BUTTERFINGER FUNtern?<br />
Do you feel equally at home on Facebook as you do out on the town? Do you tweet as much as you talk? Do you shoot mini-videos as fast as you can post your pics? Has the line between your offline and online life started to blur to the point that you’re in two dimensions at once? Most of all, do you love BUTTERFINGER?<br />
If so, you may be the perfect candidate for the BUTTERFINGER FUNternship that lets you earn bucks for your bytes.</p>
<p>With flexible hours (only about 15 per week – allowing you to sleep in, play, or even hold another job) and creative freedom (show us something cool we haven’t already seen), the BUTTERFINGER FUNternship is the ultimate paid gig for a girl or guy on the go and in the social media know. Six weeks of summer fun, one thousand bucks, special perks, and a year’s supply of the crispety, crunchety, peanut-buttery candy bars known as BUTTERFINGER, will fuel these four FUNterns as they help the BUTTERFINGER Marketing Team.</p>
<p>Interested BUTTERFINGER FUNtern candidates must be at least 18 years of age, and a legal U.S. citizen who resides in one of four metropolitan areas: Atlanta, Chicago, Los Angeles or New York City. Those wishing to be considered may apply online at Yahoo! Hot Jobs. Additionally, an in-person screening of the first 500 applicants will take place on Thursday, June 25, at the Nestlé USA headquarters in Glendale, Calif.</p>
<p>All candidates will be asked to submit a traditional resume complete with technical/social media capabilities and social media addresses, in addition to writing a cover letter in the form of a 100-word “tweet-peek,” describing why they are the ultimate fan of BUTTERFINGER and the perfect FUNtern for consideration. Complete details and requirements for the four BUTTERFINGER FUNternship positions can be found at Facebook.com/Butterfinger. For those wishing to apply in person on Thursday, June 25, at the Nestlé USA headquarters in Glendale, Calif., those details (including time, parking information) also can be found at Facebook.com/Butterfinger.  Wearing Butterfinger orange is a bonus (but not mandatory) – for those wishing to stand out from the crowd and demonstrate their enthusiasm for Butterfinger!</p>
<p>About Nestlé USA<br />
Named one of “America’s Most Admired Food Companies” in Fortune magazine for the twelfth consecutive year, Nestlé USA provides quality brands and products that bring flavor to life every day. From nutritious meals with LEAN CUISINE® to baking traditions with NESTLÉ® TOLL HOUSE®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that enrich the very experience of life itself. That’s what “Nestlé. Good Food, Good Life” is all about.  Well-known Nestlé brands include: NESTLÉ® TOLL HOUSE®, NESTLÉ®NESQUIK®, NESTLÉ® COFFEE-MATE®, STOUFFER’S®, LEAN CUISINE®, HOT POCKETS® and LEAN POCKETS® brand sandwiches, NESCAFÉ®, NESCAFÉ®TASTER’S CHOICE®, NESTLÉ® JUICY JUICE®, BUITONI®, DREYER’S/EDY’S®, NESTLÉ® CRUNCH®, NESTLÉ® BUTTERFINGER®, and WONKA®. Nestlé USA, with 2008 sales of $10 billion is part of Nestlé S.A. in Vevey, Switzerland — the largest food company in the world with a focus on Nutrition, Health &amp; Wellness — with 2008 sales of $101 billion. For product news and information, visit NestleNewsroom.com.<br />
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