Daily news and insight into the Millennial generation for media and marketing professionals


Posts Tagged ‘the cw’

Ypulse Essentials: Nickelodeon Knows ‘How To Rock,’ Tumblr’s News Site, College Grads Get Hourly Jobs

Posted by emily | 02/03/12 | No Comments

Rock out to Nickelodeon’s ‘How to Rock,’ (the latest tween TV show about music, growing up, and social pressures through a battle of the bands storyline. The sitcom, based on the book “How to Rock Braces and Glasses,” premieres tomorrow …

Ypulse Essentials: Facebook’s Open Graph In Action, Another ‘Beauty And The Beast’ Reboot, HootSuite University

Posted by melanie | 01/25/12 | No Comments

Here’s a roundup of some of the best ways that brands are using Facebook’s new Open Graph (to encourage their fans to share their brand interactions on the site. We’re big fans of Ticketmaster’s mashup with Spotify’s app to tell …

Ypulse Essentials: Apple’s Publishing Venture, Facebook’s Open Graph, Ryan Seacrest And Mark Cuban’s New Pop Culture Channel

Posted by melanie | 01/19/12 | No Comments

Apple’s much talked about announcement today puts the tech giant in the book publishing space (with the unveiling of the iBooks author app, which allows authors to self-publish, and iBooks 2, an upgrade of the iBooks app which includes a …

Ypulse Essentials: Listen With Your Facebook Friends, Millennials & Marriage, Gen Y Ditches Logos

Posted by emily | 01/13/12 | No Comments

We’re excited about Facebook’s new feature, “Listen With,” that — logically — lets users listen to music with friends and experience songs simultaneously (even if they’re not together. Users can become DJs via a chatroom and play music they’re streaming …

Counting Down To 2012, One Trend At A Time: Cord Cutting & Cutting Back

Posted by melanie | 12/27/11 | No Comments

We follow youth culture and media trends closely throughout the year, and we’re seeing some significant shifts in Millennial attitudes and habits that will have an impact going into 2012 and beyond. We’ve picked up on these trends by paying …

Ypulse Essentials: Will Millennials Get Socl?, The State Of Piracy, Millennial Entitlement

Posted by melanie | 11/16/11 | No Comments

In case you need yet another social network to keep up with (Microsoft has just launched Socl. We think this one’s gonna go a lot like Google+, though with fewer people signing up for accounts because it’s the cool thing …

Ypulse Essentials: Disney Signs Streaming Deals With Netflix & Amazon, Be A Material Girl, ‘Beavis & Butt-Head’ Revival Ratings

Posted by emily | 10/31/11 | No Comments

Despite Netflix’s series of mistakes (more and more networks are teaming up with the streaming service to make their content easily available, and the latest to do so is Disney! Soon viewers will be able to watch even more Disney …

Ypulse Essentials: Netflix Spends Big For The CW, Google Vs. Apple, Hollywood’s Leading (Young) Men

Posted by melanie | 10/14/11 | No Comments

Netflix is investing big in the Millennial audience — $1 billion big! (After some questionable moves lately — cough, cough, Qwikster — we think this is a brilliant move by Netflix to bring The CW’s shows to it’s streaming service. It’s no secret …

Ypulse Essentials: Facebook’s Media Apps, Ke$ha’s Watch Line, UK Kids Are Technophiles

Posted by melanie | 09/22/11 | No Comments

Facebook’s latest announcement was rumored as a music service (but it has the potential to revolutionize media in general. The new apps will allow users to see what TV shows, songs, movies, news, and games their friends are using through …

Ypulse Essentials: Gap’s Promotion With GetGlue And EW, Comment On COPPA Changes, Teens As Influencers

Posted by melanie | 09/15/11 | No Comments

Gap becomes the first retailer to offer promotions via a partnership with Entertainment Weekly and GetGlue, a social media site for TV viewers. Viewers who check in to Entertainment Weekly-recommended shows will unlock “Fall TV Fan” badges; unlocking four badges …