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Social TV: The Major Players And What It Means For Marketers

Posted by melanie | 02/08/12 | No Comments

More and more Millennials are checking in to media events and TV shows. They already have their smartphones, tablets, and laptops nearby, chatting with their friends on social media about what they’re watching; checking in was the next logical step. …

Youth Media And Marketing Movers & Shakers

Posted by melanie | 12/05/11 | No Comments

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight …

Ypulse Essentials: The Reality of Cord Cutting, Technotoys, Universities Embrace Google+

Posted by melanie | 11/08/11 | No Comments

Cord cutting is becoming a reality (as cable nets recognize young viewers aren’t interested in expensive multichannel subscription packages. Rather than fight Hulu and Netflix in a battle they’d have a tough time winning, cable operators are changing their strategies, …

Youth Media And Marketing Movers & Shakers

Posted by melanie | 11/07/11 | No Comments

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight …

Ypulse Essentials: Snooki Has An App For That, Youth Unemployment, Chobani Champify

Posted by melanie | 10/20/11 | No Comments

Snooki’s got game. Literally. (The “Jersey Shore” star is releasing a collection of eight apps for iPhone, Android, Facebook, and Google+ over the next two years as part of a partnership with App Genius. There hasn’t been any word on …

Ypulse Essentials: McCreery’s Country Crooning Tops Billboard, Barbie Gets Tattooed, Occupy Colleges

Posted by melanie | 10/12/11 | No Comments

‘American Idol’ winner Scotty McCreery made history this week (becoming the first country music star to ever have an album reach #1 on the Billboard 200 charts with his debut “Clear As Day.” Speaking of moments in music history, The …

Ypulse Essentials: Facebook To Track Brand Sentiment, Rookie Debuts, College Costs Both High And Low

Posted by melanie | 09/06/11 | No Comments

Marketers have long wanted to know what social media (can do for their brands, and they’re going to find out soon! Facebook will be tracking brands during the 2012 London Olympics, tracking sentiment prior to a campaign’s start and comparing …

Youth Media & Marketing Jobs: VH1, Uproar, LivingSocial

Posted by melanie | 06/17/11 | No Comments

Today we bring you our weekly sampler of the cool youth media and marketing gigs. If your company has an open position in the youth media or marketing space, we encourage you to join the Ypulse LinkedIn group, if you …

Ypulse Essentials: Jamie Oliver Expelled From LASD, NBA And Marvel Announce Apparel Line, B.o.B. and Christina Grimmie Go Viral

Posted by melanie | 02/07/11 | 1 Comment

Jamie Oliver’s “Food Revolution” (is halted as the superintendent of the LA School District shuts down filming of the second season because he insists the schools be portrayed in a positive light. Oliver may be let back into schools if …

Ypulse Monthly Teen Mag Roundup

Posted by meredith | 01/25/11 | No Comments

On the cover of Teen Vogue this month we have Lucy Hale, rising star of ABC Family hit drama “Pretty Little Liars” (see YAB member Caro’s review here). The Memphis-born actress, who broke on to the teen TV scene …

Ypulse Youth Media Movers & Shakers

Posted by meredith | 01/18/11 | No Comments

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight …