Daily news and insight into the Millennial generation for media and marketing professionals


Posts Tagged ‘MTV’

Ypulse Essentials: Lady Gaga’s Social Network, The Tween Dating Scene, Social Entrepreneurialism

Posted by melanie | 02/08/12 | No Comments

As if we need more social networks to follow, Lady Gaga (has just unveiled LittleMonsters.com her very own social site that’s all about her and her fans. If you haven’t received your invite yet, here’s a tour to fill you …

Ypulse Essentials: New Series From Stiefvater, New ‘Hunger Games’ Trailer, Millennials Get Creative When It Comes To Careers

Posted by melanie | 02/02/12 | No Comments

If you’re like us, you can’t wait for the next Maggie Stiefvater book (to hit the shelves. We still have several months to wait for “The Raven Boys,” the first in a four book series called the Raven Cycle, which …

Ypulse Essentials: Tablets Ownership Doubles Over The Holidays, Printz Awards Announced, Get Doodling For Google And Crayola

Posted by melanie | 01/23/12 | 1 Comment

The number of Americans who have a tablet or e-reader (jumped significantly between December 2011 and January 2012, thanks to robust holiday sales, according to Pew Research. In fact, among Millennial adults, tablet ownership — at 24% — surpasses e-reader ownership at …

Ypulse Essentials: The Day The Internet Died, Brands Use Music To Entice Millennials, Passwords Are The New Letterman Jackets

Posted by melanie | 01/18/12 | No Comments

Today was the day the Internet went black (in a movement against the proposed Stop Online Piracy Act — SOPA — and Protect IP Act — PIPA. The bill is designed to end the distribution and streaming of copyrighted content, but includes …

Ypulse Essentials: Listen With Your Facebook Friends, Millennials & Marriage, Gen Y Ditches Logos

Posted by emily | 01/13/12 | No Comments

We’re excited about Facebook’s new feature, “Listen With,” that — logically — lets users listen to music with friends and experience songs simultaneously (even if they’re not together. Users can become DJs via a chatroom and play music they’re streaming …

Ypulse Essentials: How Brands Can Use Pinterest, McDonald’s Happy Meal Books, Paid Vs. Free Apps

Posted by melanie | 01/11/12 | No Comments

People can’t stop talking about Pinterest, but how can a brand (get involved in the conversation? Here are a few tips based on how some brands have successfully promoted themselves on the site. The trick, don’t push the brand, push …

Ypulse Essentials: Facebook = Top Website Of 2011, Millennials Are Socially Responsible, MTV’s Fantasy Political Election Game

Posted by emily | 12/22/11 | No Comments

The results are in for the top websites of 2011 and it’s no surprise that Facebook takes the #1 spot (since users can’t get enough of the social network, even with its constant changes. Facebook also ranked as the most-searched …

Ypulse Essentials: Scholastic’s New Transmedia Tween Series, Google’s Goggles, Online Education

Posted by melanie | 12/20/11 | No Comments

Kids can now “Call Elmo” directly from a smartphone (with Sesame Street’s new app that lets kids talk to their favorite furry monster about a variety of topics. Elmo encourages them to sing songs, brush their teeth, practice their ABCs, …

Ypulse Essentials: MTV’s Power Of 12, Magazines’ Advertoretail Engages Young Readers, Healthy School Lunches In LA

Posted by melanie | 12/19/11 | No Comments

We’re entering an election year, and, as usual, MTV (is on the forefront of encouraging young people to get involved in politics. Gone is the old slogan, “Choose Or Lose.” Its new hub site for all things electoral, PowerOf12, is …

Youth Media & Marketing Jobs: Macmillan Children’s Publishing Group, Gatorade, Sea World

Posted by melanie | 12/09/11 | No Comments

Today we bring you our weekly sampler of cool youth media and marketing gigs. If your company has an open position in the youth media or marketing space, we encourage you to join the Ypulse LinkedIn group, if you haven’t …