Daily news and insight into the Millennial generation for media and marketing professionals


Posts Tagged ‘guitar hero’

Ypulse Essentials: Google++++, Digital Abuse Grows, Obama Needs Millennials To Win In 2012

Posted by melanie | 09/27/11 | No Comments

Maybe it should be called Google++++ (considering the fledgling social network managed to post a whopping 1269% increase in traffic over the previous week. What drove the huge leap? The network is now open to everyone and no longer requires …

Ypulse Essentials: ‘Guitar Hero’ Unplugged, Pets Get Kids Moving, Cookie Jar Goes Primetime

Posted by melanie | 02/10/11 | No Comments

Fallen (Guitar) Hero (Activision pulls the plug on its “Guitar Hero” franchise, canceling the release of the sixth edition of the game. PSFK, via the Guardian, offers theories for why the billion-dollar franchise failed: selling out and lack of …

Ypulse Youth Media Movers & Shakers

Posted by meredith | 02/08/10 | No Comments

Today we bring you another installment of Youth Media Movers and Shakers. We’ve culled through industry publications looking for the recent executive placements we think you should know about. If you have executive news that you want us to highlight …

Ypulse Essentials: Disney Shutters Miramax, Spike TV Looks To Late-Night, Gen iPad?

Posted by meredith | 01/29/10 | No Comments

Disney shutters Miramax (the indie studio that brought us such cult hits as “Pulp Fiction” and “Clerks” closed its doors on Thursday. Also dark teen thriller “Twelve” gets picked up at Sundance. And why J.D. Salinger never wanted a

Marketing To Girl Gamers? Try A Little Subtleness

Posted by meredith | 10/23/09 | 2 Comments

A while back this clever decal, posted by one of the creative folks over on the craft exchange site Etsy, was making the rounds on the web courting oohs and ahhs from techie blogs (who also got a hold …

Ypulse Essentials: Guitar Hero’s Scavenger Hunt, Teen Takes Top Speller Spot, Hip-Hop Detoxx

Posted by meredith | 05/29/09 | No Comments

Name that tune (Guitar Hero creator Activision challenges players to an online scavenger hunt to identify all 85 bands represented on the fifth installment game. Plus, the “Where The Wild Things Are” video game seeks another publisher) (MediaPost, reg. …

Ypulse Essentials: Guitar Hero Worship, Coke’s ‘Green Eyed World’, American Apparel’s Crowdsourced Ad

Posted by meredith | 04/16/09 | No Comments

Guitar Hero Worship (the far reaching impact of the groundbreaking video game. Plus, Ridemakerz the car customization and racing world for tween boys goes live. And, in case you missed it Girl Wars, like Mob Wars but with frilly …

Ypulse Essentials: Lego Debuts At NY Toy Fair, Facebook’s New TOS, Disney Presents ‘The American Idol Experience,’

Posted by meredith | 02/17/09 | 1 Comment

Lego and Rubik’s Cube  at the New York Toy Fair (both old school classics debuted their digital updates at the Javits Center. And a more thorough roundup of games and gizmos from the Fair over at BoingBoing) (Reuters) (BoingBoing)…

Girl Gamers And The ‘Pink Plague’

Posted by meredith | 01/08/09 | 4 Comments

It’s one of those two steps forward, one step back situations. On the one hand, you have video game manufacturers finally paying attention to the scads of girl gamers out there. It’s a long overdue realization that can largely be …

Ypulse Essentials: Webkinz Jr., Gen Y In Washington, Guitar Hero Gets Girly

Posted by meredith | 01/07/09 | No Comments

Editor’s Note: Anastasia will be at CES tomorrow and Friday, then on vacation returning Monday, January 19th. She will not be responding to email next week. Please send all newstips and press releases to Meredith at Ypulse.com.

Webkinz Jr. …