Ypulse Essentials: Young People React To Bin Laden's Death, YouTube University, Facebook Addiction Disorder Signs

MTV News Bin LadenMTV gathers young people’s (reaction to news of Osama Bin Laden’s death: they feel hope and positivity)

- YouTube Creator Institute and Next Up (identify the site’s future stars and reward them with training and cash to develop their skills) (LA Times)

- Starbucks becomes the #3 (fast food restaurant based on sales, dethroning Burger King and surpassing Wendy’s. The top two fast food chains are McDonald’s and Subway) (Ad Age, reg required)

- Schools spend hours (monitoring social media sites for evidence of bullying and abusive comments. In other social net news, there are apparently six signs of Facebook Addiction Disorder — aka FAD. Is FAD really a disease, or just the latest, uh, fad topic?) (The Guardian) (SocialTimes)

- Ryan Seacrest is developing (a show for NBC to rival “American Idol.” It will be a competition-based show, but with self-contained episodes, meaning that the competition won’t stretch past single episodes. Over on MTV, Sumner Redstone’s controversial pet project — “The Electric Barbarellas — is set to debut May 4) (NY Post) (Variety, reg required)

- Family time (isn’t really spent together when each family member is engaged with their own tech device, which is increasingly more common) (NY Times, reg required)

- Bands are getting creative (to combat piracy in ways that fans may actually enjoy because it’s not a question of if, but when, an album leaks. For example, Manchester Orchestra fans can put together a puzzle to unlock album tracks) (Mashable)

- Today’s the deadline to submit (your entry for the GennY Award honoring innovation in marketing to youth — though we’ve been known to grant an extension here and there if needed. The winner will receive the award on stage at the Youth Mega Mashup)

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