Ypulse Essentials: Speidi Dolls, 'Digital Cribs,' Millennials Want More TV

Jordin SparksJordin Sparks wishes she would have ‘worded it differently’ (after calling all teen girls who aren’t virgins “sluts” at the VMAs. Plus Heidi and Spencer dolls? Say it isn’t so.) (Entertainment Weekly) (Reality Blurred)

- Cisco ‘borrows’ from MTV (with its new branded webisode series “Digital Cribs”) (Reel Pop)

- Millennials want more of the “telly” (on more devices according to a Motorola survey of youth in Europe and the middle east. Plus highlights from Youth Trends latest top 10 report, guys love “Entourage,” girls love “Grey’s,” that sort of thing)

- InStyle (will be in “Gossip Girl” a lot. Plus vintage clothes all the rage in…China) (WWD)

- The is the ‘self-documentation generation’ (As a result we are seeing drug culture, which used to happen out of sight, documented online like these pot and salvia videos. And according to WebMD, the new teen over-the-counter drug is Snurf pills) (Boston Herald) (L.A. Times, reg. required) (Gawker)

- Microsoft wants kids to have digital i.d.s (for age verification. Plus kids love streaming videos on Disney.com) (Internet News via Izzy Neis) (Variety)

- Speaking of Disney… (they are building a huge youth sports compound in “The Magic Kingdom”) (USA Today)

- Pop Candy’s top teen movies (Whitney continues her list making awesomeness)

P.S. I loved “Privileged” last night. Better than GG or the new “90210” IMHO.

 
 
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Millennial News Feed

Quote of the Day: “It's cheaper and more fun to make my own Halloween costume. Also that way my costume will be different from everyone else's.” –Male, 17, PA

In stories of cyberbullying, Formspring gained a reputation for being an epicenter for negativity and hurtful anonymous comments between teens. The platform shut down last year thanks to that toxic history, but in its wake new site Sping.me wants to be “the friendliest social network,” joining the fight for positivity in social media. Like Formspring, Spring allows Q&A discussions and chats, but the site wants those chats to facilitate making friends. Spring’s slightly older userbase (an average age of 24) is one factor they hope will keep the environment relatively gossip and troll-free. (TechCrunch)

In our most recent Ypulse Quarterly trend report, we talked about Chasing Neverland, a trend of Millennials wanting to recapture the carefree feeling of their childhood. One example? The pre-work dance parties that have become popular in New York, LA, San Francisco and Atlanta. Daybreaker, the company throwing these energetic events, emphasizes health and wellness, and says the parties are all about having a unique, fun, in-person experience. According to one organizer, “There’s an outcropping of excitement for interactivity and real community experiences. Millennials—they’re tired of online.” (Mashable)

Millennials are getting serious about saving. According to a new study, the number of young workers enrolling in 401(k) plans increased 55% in the first half of 2014. A major factor behind the increase is the “sheer number of Millennials entering the workforce.” Today they make up 25% of workers, and by 2020 that number is estimate to climb to 50%. (Time)

The rumored anonymous Facebook app is here: Rooms is a mobile network that aims to bring people together based on mutual interests instead of mutual social connections. Users can create a room around any topic, from bee keeping to World of Warcraft, and other people can join those rooms using any username they choose. Room accounts are not connected to Facebook accounts, and the app is based off of the idea of online forums more than recent iterations of social networking. (Fast Company)

Archie, Betty and Veronica are coming to TV: Fox is developing a “subversive take” on the iconic comic series. The show,Riverdale, will reportedly be a combination of the small-town teen sagas of Dawson’s Creek and the weird, mysterious happenings of Twin Peaks. The plot will focus on the darker elements lurking under the “wholesome façade” of the town, and other characters from the Archie franchise will be involved—Josie and the Pussycats will reportedly play a “big role.” (SlashfilmUproxx)

Did you know that Ypulse tracks social media trends in our biweekly surveys? We found that Vine, Twitter, and YouTube have seen steady growth since November 2013, gaining 9%, 10%, and 13% more Millennial users, respectively. Our Silver and Gold tier subscribers explore helpful visuals that detail our tracked trends in the Data Room on Ypulse.com. (Ypulse)

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