Ypulse Essentials: Nicktoons Turns 20,'Breaking Dawn' Stills, KidZui Creates A Children's Search Enginge

Happy Birthday, Nicktoons! (Twenty years ago, Nickelodeon debuted “Doug,” “Rugrats,” and “Ren & Stimpy” – the very first Nicktoons, which revolutionized children’s TV! Thankfully “Doug” is currently part of the network’s The 90s Are All That block, but we miss the other beloved programs! Animation has changed a lot over the years and you can expect it to continue to adapt thanks to researchers at Carnegie Mellon University and Disney Research. They’ve teamed up to build 3D face models, which will give characters improved facial expressions) (Nickandmore) (Kidscreen)

- Twihards rejoice! (New stills from “The Twilight Saga: Breaking Dawn: Part 1” are here and trust us, you’ll want to see them. We can hardly wait for the movie to come out this fall! Speaking of excitement, we’re even more eager for “The Hunger Games” after seeing a new still of Gale at The Reaping. And in other entertainment news, two new characters have been cast for “Glee” Season 3...“Friday Night Lights”‘s LaMarcus Tinker will play Mercedes’s boyfriend and Vanessa Lengies of “American Dreams” will play Sugar, a mean girl who can’t carry a tune) (Entertainment Weekly) (MTV) (JustJaredJr)

- Kids are taking over the digital space (which is why KidZui launched a kid-friendly search engine called Zui.com. The site features a user-friendly design and age-appropriate YouTube videos, games, images, and suggestions for similar search terms. Zui.com is also Facebook-compatible so kids can share content with their parents if they’re on the social network. Apparently babies need tablets too, which is why tech company Vinci is releasing a device for children zero to four years old. It includes games, story books, and music videos that are designed to teach kids basic language, cognition,…

 
 
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Millennial News Feed

Quote of the Day: “This year for Halloween I’m going to watch cooking theme shows like Halloween Wars.” –Female, 15, TX 

Millennials are clearly disenchanted with politics. When a recent poll asked who they blame the “political gridlock” in Washington on, 56% of 18-29-year-olds said “all of them.” These young consumers are also more likely to volunteer than to vote in the midterm elections. Interestingly, of the small percentage who say they definitely will vote, 51% said they would vote Republican, versus 47% who said they would vote Democrat. (The Atlantic)

It seems that more kids than ever have allergies these days, and for these ingredient-sensitive children, trick-or-treating can be less fun. (Imagine handing over the majority of your candy at the end of the night? No thanks.) This year, The Teal Pumpkin Project is campaigning to raise awareness about these allergies: houses displaying a teal pumpkin signal to trick-or-treaters that nonfood treats are being handed out. Since launching on Facebook earlier this month, the campaign has “reached more than 5.5 million people and been shared 55,000 times,” and over 2,000 pictures on Instagram have been tagged #TealPumpkinProject. (Inc.)

R.L. Stine’s scary Goosebumps and Fear Street series delighted and terrified tons of ‘90s kids, and the author has given these nostalgic consumers a Halloween treat. For the third year in a row, Stine has written an entirely new horror story on Twitter in a series of 15 tweets. The story, “What’s In My Sandwich,” has spread far beyond his 134,000 followers, and is being reposted around the web. (JezebelBuzzfeed)

Marketing on visual social platforms—Snapshot Marketing— has very quickly become an essential way to reach young consumers, and now it’s being put in motion: as of today, Instagram video ads are live. Disney, Activision, Banana Republic, the CW, and Lancome are the first brands to purchase these 15-second auto-display spots on the network. Disney and Activision are both featuring clips from recent entertainment, while Banana Republic has utilized Hyperlapse to create a clip animating fashion sketches. Meanwhile, Snapchat sold its first video ad to Universal this month for the movie Ouija, which went on to win at the box office thanks to teens. (Adweek)

Since launching in 2011, Hello Giggles has not only earned 12 million unique views a month and a very healthy social following, it has also become "an incubator for young talent.” The site emphasizes positivity and girl power, and has built a community of over 600 young female writers, journalists, and creatives who both submit work to the site and support it on Instagram and Twitter. Giggles serves as somewhat as a resume for these women, many of whom have not yet entered the workforce. (Fast Company)

We don’t just deliver data. Along with our bi-weekly survey result data files, we provide our Gold subscribers with a topline report that synthesizes hand-picked, illuminating data points and our insights and expertise. Interesting differences between males and females, older and younger Millennials, ethnicities, and more are highlighted, and relevant statistics are streamlined into an easily consumed, concise, visual takeaway. (Ypulse)

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