Youth Media & Marketing Jobs: Fandango, Seventeen.com, Planned Parenthood
- March 16th, 2012
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Today we bring you our weekly sampler of cool youth media and marketing gigs. If your company has an open position in the youth media or marketing space, we encourage you to join the Ypulse LinkedIn group, if you haven’t yet, and post there for focused career networking!
VP, Marketing at Fandango
Industry: Marketing
Location: Los Angeles, CA
Description: The Vice President, Marketing is responsible for developing and executing a clearly-defined marketing and communication strategy in a manner that supports aggressive business growth and enhances brand equity and awareness for Fandango. This position is responsible for planning, organizing, staffing, training, and managing all marketing functions to achieve the company objectives of revenue growth, profitability, and visibility while ensuring a bold brand marketing message and alignment across platforms. This is a senior role on the management team and successful candidates will show a clear maturity for leading a team to achieve specific goals in response to customer and business needs. This team leader will exemplify excellence in cross-team collaboration with her/his counterparts in Product, Technology, Content, Editorial, Theatre Relations, Advertising Sales, Program Management and Finance. The Fandango brand has significant marketplace strength and visibility and the Vice President will be responsible for evolving the brand into the next high level of recognition and brand strength. The position will require a sophisticated understanding of the digital marketplace. The best candidates will have a deep sense of customer needs, and an in-depth knowledge of competitive offerings and strategic direction for brand and product development. (Via Cynopsis)
Web Editor at Seventeen.com
Industry: Online, Publishing
Location: New York, NY
Description: The Web Editor is responsible for organizing, developing, and creating content and programming the website to ensure alignment with brand objectives, usage, and engagement growth, as well as content integrity, style, and voice of the site and its partners within the Hearst Teen Network. In this position, the Editor will be directly responsible for organizing, developing, writing, editing, and managing the publication and maintenance of entertainment, education, and health-related content for the site. The Editor must ensure all programming and content is posted in a manner that keeps the site timely and current, and that the editing and production delivers programming that meets all internal and external commitments. The Editor will identify and work to fill site coverage gaps, as well as propose and participate in creation of new products and programming initiatives. The Editor will work with other web editor(s) and writer(s) on the team to ensure completion of all assigned work and the quality of those executions. These executions will include everything from expanded syndication and packaging efforts to development of original approaches and archival concepts. (Via Mediabistro)
Digital Strategy & Social Media Specialist at Planned Parenthood
Industry: Non-profit, Online
Location: Washington, DC
Description: The Digital Strategy & Social Media Specialist thinks strategically and tactically about how Planned Parenthood can use digital and social media to promote its policy, advocacy, and fundraising goals. He or she is responsible for the design and implementation of campaigns and digital materials for Planned Parenthood’s websites and social-media properties. The successful candidate will work with colleagues throughout the national organization, affiliates across the country, as well as with outside vendors to create innovative campaigns and digital materials to support Planned Parenthood initiatives and engage supporters. In addition, the candidate will be part of the creative team that develops innovative outreach techniques to reach our target audiences, generate media coverage, and gets our message delivered and communicated. (Via SocialTimes)
Online Marketing Associate at Penguin Young Readers
Industry: Publishing, Marketing
Location: New York, NY
Description: Penguin’s Young Readers marketing department has an exciting opportunity for an Online Marketing Associate. This position helps promote our books, apps, and eBooks to new and appropriate audiences. The Associate helps develop marketing strategies for a wide range of Young Readers titles ranging from board books through Young Adult novels. Responsibilities include: blogger outreach (manages blogger contact list, builds relationships, stays on top of all the best blogs/websites by genre); working with the Associate manager to develop and maintain social media campaigns; writing the Penguin teen newsletter; writing Penguin Young Reader website updates; monitoring competition and keeping an eye out for the next big thing in digital, apps, website, mobile, advertising, teen, pop culture, etc. (Via Bookjobs)
Publicity and Marketing Assistant at Abrams
Industry: Publishing
Location: New York, NY
Description: Abrams is seeking an organized, detail-minded individual, who is willing to work in a fast-paced environment, to provide administrative support to projects and activities, and coordinate activities that will create public awareness for its children’s imprints. This individual will be responsible for assisting in title marketing campaigns for Abrams Books for Young Readers and Amulet Books imprints; researching and developing outreach opportunities for title marketing campaigns and niche marketing efforts; assisting with securing and organizing jacket images as needed; creating and writing materials for press releases and press kits; booking media for authors on tour and assisting with coordinating authors’ tour schedules; and providing overall administrative support to the department. (Via Publishers Marketplace)
