Things You Should Know: Trending Sites of the Moment

In our quest to keep our finger on the pulse of all things youth culture, we come across a lot of unique sites and blogs that say a lot about the interests and tastes of Millennials right this minute. To pass that on to you, we’ve created a list of some recent talked about sites to give you a snapshot of Millennial culture. Here are some trending sites you should know:

 Rappers & Cereal

Sometimes a single-serving blog becomes popular just because it is so ridiculous you can’t look away. Rappers and Cereal just might be one of those blogs. The concept takes famous rappers and photoshops them endorsing fake cereals. For example, Snoop Dog poses with a box of Snoop Loops, and Macklemore holds a box of Mackle S’mores Crunch. The Tumblr has been going for about a year and is just gaining recognition, seeing a recent surge in popularity likely due to the insatiable appetite for cultural mash-ups that pair up two completely divergent categories. (The Game of Thrones and Seinfeld mashup videos are another great example of the trend.)

 

The 90s Button

If your question is: “Are Millennials ever going to get over ‘90s nostalgia?” The answer seems to be: not anytime soon. Despite their endless love for the ‘90s over the years seeping into marketing, influencing fashion, and dominating Buzzfeed lists, their appetite for everything ‘90s seems to have no end. Enter The 90s Button, a site that sends any visitor into an endless stream of ‘90s glory. The landing page features a Blingee background, three dancing MC Hammers, and a button featuring David Hasselhoff’s face asking, “Unleash Heaven?” Once pressed, a non-stop loop of ‘90s songs and their YouTube videos begins to play. Visitors can also share what song was served up to them with their friends, as each produces a unique URL. ‘90s…

 
 
Ask Millennials some questions.
Log in to get started...

Want to talk to us about the article
or dive into a custom study?


Millennial News Feed

Quote of the Day: “I won’t buy an already-made costume to dress up in for Halloween because I am creating a punk sailor Jupiter from Sailor Moon costume for comic con and I worked really hard on it, so I will wear it any chance I can.” –Female, 21, NY

The nostalgic details and music that filled Guardians of the Galaxy were a major part of making it the superhero movie that Millennials want right now, and they’re continuing to use that nostalgia now that the film is out of theaters. The movie’s soundtrack, Awesome Mix Vol. 1, is being released as a limited edition cassette tape this November, in time for Black Friday. The fact that cassette tapes are considered by many to be a dead technology won't likely stop young consumers looking for a retro-style piece of the movie. The album has already been released as a digital download, CD, and vinyl, and is already the tenth largest selling album of 2014 so far. (Billboard)

GoldieBlox has had impressive success as a toy startup focused on promoting engineering to young girls. Now the brand is expanding into digital products with their first (free) iOS app, GoldieBlox and the Movie Machine, and Bloxtown.com, a “digital playground” of interactive games. The app teaches about animation and allows young users to create GIFs that they can then use in a physical construction set they have built themselves. (PSFK)

Some of Vine’s biggest stars are coming to TV. Rainn Wilson, of The Office and SoulPancake fame, is working on a scripted comedy that will follow five of the app’s most popular Viners ”as they try to break into Hollywood.” The show, appropriately named Hollywood and Vine, will be the first traditional TV show to have a cast of mostly Vine stars, but could benefit from their online fans: the digital stars chosen have a collective following of over 30 million. (The Verge)

Breaking Bad was a story of meth and murder that was hugely appealing to older Millennial audiences, so some parents are objecting strongly to dolls of the main characters of the show being on the shelves at Toys “R” Us. A petition to take the Walter and Jesse action figures out of the chain and moved to “an appropriate store” was started online by one Florida mom and already has over 7,000 signatures. One of the figures comes with “a sack of cash, and a bag of blue crystals”—a.k.a. toy meth—so we can kind of understand the concern. (Racked)

Can Elsa and Anna help get kids to eat healthy? Previous studies have found that labeling fruits and vegetables with cartoons makes them significantly more appealing to children, and Disney-branded produce sales have reportedly tripled in the last two years. Bags of apples with Frozen and Spider-Man characters are being released this month as a continuation of the effort to get families to live healthier lifestyles. (Brand Channel)

Did you know every month, Ypulse surveys our Millennial panel of over 60,000, asking 1,000 14-32-year-olds about current events, seasonal trends, changing attitudes, and new norms? The results of these bi-weekly survey results are delivered to our Gold subscribers on Ypulse as downloadable tables, with data broken out by age, gender, ethnicity, location, and education. (Ypulse)

Sign Up Now

Subscribe for premium access to our content, data, and tools.

Already a subscriber? Sign in.

Upgrade Now

Upgrade for full access to the best marketing tools for understanding the next generation.

View our Client Case Studies