Q&A WITH LAUREN BERGER, AUTHOR OF ALL WORK, NO PAY

Lauren Berger, 28, is CEO of InternQueen.com, an online internship destination that helps students find and apply for internships while also educating them on how to make the most of their experiences. Her new book, All Work, No Pay: Finding an Internship, Building Your Resume, Making Connections, and Gaining Job Experience, is a guide to help students score the perfect internship, build invaluable connections, boost transferable skills, and ultimately move toward a dream career. Ypulse had the chance to get Lauren's perspective on how internships have changed in our fast-moving, competitive culture and how students and employers can get the most out of the internship experience. 

Ypulse: How has the internship model changed in the past decade? 

Lauren Berger: The model hasn't changed much but due to recent law suits, there is pressure on companies to really structure the internships (a good thing!) It's also become much more popular and competitive over the past 5 years. 

YP: How has the competition among students affected their strategies in the search process?

LB: Students are starting to intern as early as high school! With high school students coming to college WITH internships under their belt, it puts pressure on college students to start interning at an earlier stage of their college career.

YP: Wow, no wonder Millennials are the most stressed generation, and it seems to be getting more intense among the next generation.

YP: In addition to the model becoming more structured, you also talk about protection laws in your book and what interns should know about in terms of labor and ownership of work. Can you describe a bit more about what that entails? 

LB: I believe that young people need to be armed with information. The Fair Labor Standards Act was created by the…

 
 
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Millennial News Feed

Quote of the Day: “I unplugged from Facebook and it was one of the best decisions I have ever made. It is such a time suck. I have other online sites that I can browse to relieve stress or take a break from work without having to see what some random kid in high school is eating for breakfast.” —Female, 23, PA

Last summer we noted Motorola’s vision of tattoos as password and identity authentication in our spotlight on the future of passwords, and now the first iteration has hit the market. Motorola teamed up with VivaLnk to create temporary tattoos—circuits wrapped in adhesive—that can unlock the Motorola X phone with a simple scan. Though the wearability is impressive, lasting up to five days on skin even through exercise or being submerged in water, remember that wearable tech must be beautiful, and the copper swirled fingerprint has ended up “looking a bit like a mole.” (TechCrunch)

Reebok and…bacon? Though health and fitness might not be synonymous with salted meat, Reebok is celebrating its athletes in the 2014 Reebok Crossfit Games with a Paleo diet-friendly treat. Targeting the “tastebuds of the Crossfit community,” Reebok’s pork product is free of nitrates, preservatives, MSG, and sweeteners, and will be delivered to attendees in boxes or via a branded food truck. Audience members can follow the truck on social media with the hashtag #reebokbacon to catch prizes and special bacon menu items rolled out throughout the games. (Creativity OnlineFast Co. Create)

Having grown up in the age of internet piracy and file sharing, many Millennials treat music and photo copyrights as flexible, downloading and swiping various content to share on social media. But using copyrighted music in videos shared with over 6.7 million fans has caused trouble for Michelle Phan, the makeup tutorial YouTube star who is now being sued by Ultra Records. Ultra owns rights to music from a slew of EDM artists that Phan has used in her tutorials, but some artists are tweeting out in support of her and challenging copyright laws to modernize. (Adweek)

Campbell's hit a peak in popularity with the Boomer generation, but instead of reviving the soup brand for Millennials in their 20s and 30s, Campbell's is looking to create an entirely new snack line for the kids of Millennial parents. The company will expand its Bolthouse Farms brand into Bolthouse Kids and tap into the tremendous growth of fresh-packaged snacks made for the on-the-go lifestyle of Millennial moms. Fruits, veggies, ready-made smoothies, and even Greek yogurt are in the works for hungry Plurals. (WSJ)

We identified Next Level Fandoms and Pre-Dev Engagement as two major Millennial trends in our Q3 2013 Quarterly Report, and Hasbro has joined these forces together for its SuperFanArt project. Dedicated fans can design and buy 3D printed figurines inspired by their favorite Hasbro brands, the first being My Little Pony. Encouraging the “mini-creator mindset” opens the door for pre-dev engagement and could create excitement around new Hasbro products and custom toys. (Kidscreen)

Looking for a quick Millennial stat to get you up to speed before a strategy session? Searching Ypulse is the best place to start! Silver and Gold members have access to 10,000+ articles, 20,000+ curated Millennial news items, 2 billion peer-generated opinions from our mobile, social Q&A network, and thousands of statistics on Millennials drawn from our bi-weekly national survey of the generation. Your search can begin and end with us. (Ypulse)

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