Let's Rewrite the Rules for Kids' Media
- February 28th, 2008
- 1 Comments
I finally cranked out my latest OpEd for BusinessWeek Online inspired by Sesame’s D is for Digital report. My hope is that the piece will inspire folks within the kids/tween media and marketing community as well as folks on the non-profit/advocacy and research side to come together to begin to discuss and work on these issues. I started a Facebook group awhile back—I’m not convinced that it’s the best platform for this discussion, but it’s interesting to see who the 80 other folks are who signed up and voiced their interest. If people want to meet in person, I can help facilitate this happening at the next Ypulse National Mashup in San Francisco this July 14-15…
Definitely think a facilitation session F2F would work better than a Facebook forum. Most of us are overloaded w/TMI and have relevant input to share but imho, it calls for purposeful focus, full bandwidth to pursue. (not just a FB line or two/toss out an idea bit)
Would love to tap into more of a ‘summit’ brainstorming approach to solutions, mashing up profit/nonprofit/industry advocates and youth themselves into the mix for feedback too.
(kind of like the CES Sandbox Summit, only for digital rules accountability/responsibility kids’ rights, etc.)
It’s almost an ‘adjunct’ arm to your conference format (pre or post separate session?) as it clearly calls for a roll up the sleeves working session not just a ‘guest panel’ or breakout workshop approach.
Unless it’s given a specialized target/time period with ample room to expand and expound upon valid ideas engaging thought leaders from multiple arenas it’ll be just another ‘what if’ blabfest of ideas sans concrete outcomes & recommendations/next steps.
I have several ideas on ways we could all benefit from this (and use media to facilitate it) if you’d like to chat further on this offline?
I could even post a ‘best practices’ query on Shaping Youth to see what format people would like to pursue, but I’m personally big on the ‘mini-summit’ breakout of your already established ‘mashup’ to launch it initially.
Another idea might be to collect a core leadership group (akin to a Guidewire retreat/facilitation approach; open or closed invitation) set in a centralized hub like Costanoa where breakouts and offline conversations flourish in casual environs, conducted pre-conference to seed the content; float top ideas AT the conference for feedback, and follow up post-conference virtually via social networking/ning hub as a specialized group (or FB or whatever) to stay ‘on topic’ just in this realm.
Be glad to help wherever I can. Important stuff.
Amy Jussel
Founder/Exec Dir.
Shaping Youth