I’ll Be Watching You: Plurals’ Hyper-Monitored Childhoods

Plurals, often the children of Millennials, are being watched at almost all times from the day they are born, with tech acting as a second set of eyes for vigilant parents. We’ve spoken in the past about the ways that Millennial parents could change families, from bringing the baby to the biergarten to relying on lifehacks and tech to help them navigate parenthood. Now we’re seeing a new implication to this tech/parenting integration. Hyper-monitored childhoods are becoming the norm, moving beyond the generically over-protected upbringings of many Millennials, and making growing up a tech-supervised, increasingly quantified experience.

 

Baby monitors have been around for years in audio form. But today, video monitoring systems have become the norm on baby shower registries, and cameras have become as common a fixture above cribs as mobiles. Nightvision has moved from spy ware to parenting tool, with cameras that can see in the dark to make sure all is well in the nursery after children have been put to bed. Systems like iBaby Moniter send a video feed of baby straight to mom and dads’ smartphone—letting them not just watch, but also talk to their child from wherever they are. iBaby offers multiple monitors, and a two finger swipe on the accompanying app allows users to quickly change views between cameras throughout the house. Once children have graduated from the crib, whole house monitors are available, streaming feeds of every room to laptops and mobile devices. Though currently less common, it is not too hard to imagine that Millennial parents used to seeing their child’s every move might want to continue to watch as they grow up, even outside the house. Systems like WatchMeGrow put cameras into the classroom, equipping childcare centers with video monitoring systems…

 
 
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Millennial News Feed

Quote of the Day: “When I hear the phrase ‘The American Dream’ I think of 1950s cliches, the economic downturn of 2008, and how college debt has pretty much made it impossible.” –Female, 17, RI

We know Millennials have delayed going down the aisle, but how do they really compare to the generations before them? Over 30% of Millennial women will have stayed unmarried by age 40, “nearly twice the share of their Gen X counterparts.” Even if the marriage rate returns to pre-recession levels, Millennials will not catch up to Gen X marriage rates. The dip in married couples could have economic repercussions, as they are “often better off financially.” (CNNMoney)

25-34-year-olds (mostly older Millennials) are the most likely travelers to use mobile search and social media “to resolve a travel problem,” with close to 40% relying on a mobile solution to their issues and quandaries. Travel info startup Skift is calling this group the “silent traveler,” and the increasing number of travelling Millennials will likely make the number of silent travelers grow as well. In response, the industry is shifting efforts to mobile: 20% of Delta’s check-ins now come through their app. (MediaPost)

A recent survey covering Millennials’ political and economic views has some pointing fingers and saying the generation’s political views are “incoherent,” and “confused.” But others say they aren’t any more confused about economics than anyone else, and contradictory political opinions are not abnormal. One important takeaway that is often overlook is that a generation of over 97 million in the U.S. cannot all be painted with one brush, and that some of the contradictions in beliefs are likely due to various segments' contrasting views. (NYTimes)

BYOD (Bring Your Own Device) is a workplace trend that some IT departments may find frustrating, and not surprisingly it’s younger employees who are the biggest BYOD culprits. 70% of 18-33-year-olds admit that they break corporate rules and use outside apps (think Dropbox and Evernote) at work. Of those, 50% said they do it because approved apps aren’t good enough, and 60% said they didn’t think it was a security problem for their company. (Recode)

The app French Girls has been around for some time, but it is continuing to gain momentum—or at least to entertain the internet. (Yes, it is named after Titanic’s classic “Draw me like one of your French girls” line.) Users can submit selfies to the French Girl community and receive back digitally drawn versions of their likeness, often creatively interpreted. (Uproxx)

Quote of the Day: “If a photo of me went viral, I would feel angry but…maybe I would be a little excited because it went viral, as long as the picture is not bad.” –Female, 16, TN

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