Extra! Extra! The TweenTribune Launches
- December 2nd, 2008
- 3 Comments
Today in my inbox I received an email promoting a new online newspaper site for tweens called “The TweenTribune.” It’s basically a big link aggregator where you can comment on news stories allegedly from “a tweens perspective.” The goal, according to the email from Alan Jacobson, of BrassTacksDesign, is to:
“...encourage tweens to seek out news on a daily basis. Our democracy depends upon a well-informed public, so it’s important to foster a daily news-reading habit at an early age. TweenTribune does that by enticing tweens with a few offbeat stories they wouldn’t find elsewhere. Only TweenTribune promotes the daily habit because its the only news site for tweens that is updated daily.”
I get it—and even applaud this goal, though I don’t know that tweens identify themselves as tweens (re: the name), and when I first checked it out, the link heavy design made me wonder if it was another “splog” like this one that scrapes my content daily. If BrassTacksDesign wants this site to be legit, and it is truly for tweens (which would include kids under the age of 13), it also must be COPPA compliant. You can’t allow kids under 13 to comment and “participate” in ways where they share personal information otherwise. And whenever you create a site for tweens, you have to go overboard on providing information about your company, philosophy, how the site works, safety, etc. for parents. I couldn’t find any of that on the “beta” site. This is a great example of a company with good intentions jumping into the kids/tween space head first without fully understanding the market, best practices or legal ramifications.