5 Facts About The Millennial Vote And The 2012 Election

The time has finally come…Election Day! To mark the occasion, one of our YAB members, Jordan Orris, rounded up some information about the importance of the Millennial vote, young people’s political habits, and what issues affect them the most. She also discusses difficulties among her generation in terms of the election and their uncertainty about the voting process. However, we like Jordan, hope Millennials hit the polls today and make their voices heard!

5 Facts About The Millennial Vote And The 2012 Election

Election1. Platforms are important.

It's obvious that jobs and the economy are key voting issues for the majority of voters, but Millennials are particularly worried about this and have been hit hard by unemployment. In fact, a report from Pew Research Center found that my generation will be the most educated, simply because it is easier to enroll in graduate school than to find work. Moreover, 53% of 18-24-year-olds have moved back in with their parents in the past few years and half of college graduates are either underemployed or unemployed

What's more, social issues are important to Millennials. Huffington Post held a bracket style contest to find out the most important voting issue for Millennials and it’s no surprise that same-sex marriage rights came out on top. Millennials are generally softer on this issue than previous generations, and it's obvious that more Millennials are open to same-sex marriages becoming legalized.

2. There is strength in numbers.

Millennials now represent 25% of eligible voters, surpassing the 65+ voting block by more than 7 million voters. This means my generation plays a larger role in determining our nation's leadership, and the issues that those leaders focus on. 2020 will mark the first election in which all Millennials can vote. In a…

 
 
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Millennial News Feed

Quote of the Day: “Already-made costumes usually don't look all that good and are overpriced. Another MAJOR issue is what do I do with that wholly bought costume [after Halloween]? I don't want to store a Hobbit costume all year, or throw it away.” –Male, 27, CA

Kids might still have Frozen fever (bets on how many Elsas we’ll see this Halloween?) but Disney is ready to build buzz for their next princess movie. This week the first artwork for Moana, the story of a Polynesian princess sailing the Pacific, was released, along with news that the film will be out in 2016. Moana will be the fifth non-white Disney princess, which our Instant Poll results today show should align with viewers’ wishes. (Vulture)

High-end designers continue to make children’s clothing to outfit the best dressed generation, and fashion for the pre-teen set is looking more sophisticated than ever: GapKids’ collaboration with kate spade new york and Jake Spade is hitting stores for just two weeks on October 30th, featuring kid versions of some of the labels’ bright and colorful signature pieces. While Gap’s campaign telling adults to “dress normal”missed the mark—and isn’t doing any favors for their sales—we suspect this more whimsical pint sized capsule collection will have parents lining up. (Nitrolicious

How big has The Walking Dead gotten? The post-zompocalyptic gore-fest is so popular that ratings for its first two episodes beat out Sunday Night Football among “the demo that really matters,” viewers 18-49-years-old. Dead’s victory over football could be because this audience thought the games airing weren’t interesting. But if the ratings trend continues, it could be potential evidence that football is losing Millennial fans. (UproxxDeadline)

For teens today, fights in the hallway can lead to much worse than getting detention; students are actually being arrested for misbehavior in schools. Even smaller disciplinary issues like chewing gum, wearing too much perfume, or in one case eating another student’s chicken nuggets, can result in misdemeanor charges. The increased presence of police on campuses, and rise in teachers reporting misbehavior to local authorities, “has turned traditional school discipline…into something that looks more like the adult criminal-justice system.” (WSJ)

Millennial populations in small towns and rural areas might be “ticking slightly upward,” but that growth is no match for the continued trend of urbanization that the generation is spurring. Millennials are also moving en masse to the “fancier suburbs” of big cities, and reportedly Arlington, VA has seen an 82% growth in members of the generation from 2007 to 2013. Small towns feel limiting to these young consumers, who are still flocking to more bustling areas despite the fact that they are more expensive. (NPR)

Our Infographic Snapshots are data visualizations that take our proprietary bi-weekly survey stats and synthesize them to tell a story about this generation’s behaviors and views. From political stances to social media use to spending, we illustrate how many, how much, and how often. These helpful infographics are available to our Gold and Silver subscribers. (Ypulse)

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