Essentials
From the WTF Files...the latest danger of technology is supposedly "smartphone face," which people get from leaning forward and staring at their phones too much. Plastic surgeons say the "syndrome" is recognizable by an elongated face, sagging jowels, and lines that run from the corner of the mouth to the chin. (The Week)
The first batch of nominees for the Teen Choice Awards 2012 are in and "Vampire Diaries" leads the way with 6 nods, followed by the Biebs and "American Idol" with 5 noms each. But we're most excited about the newest categories: Choice Book and Choice Electronic Dance Music Artist. (The Hollywood Reporter)
Social media is becoming increasingly important in the job search and hiring process; more than 50% of companies look at potential hires' profiles to see if they are a good fit with the company's culture. Moreover, nearly 80% of college students are OK with companies contacting them directly on social media. (All Twitter)
Here's more proof that Pinterest is an essential platform for brands: according to Shopify, users are buying products they pin and spending $80 on an average purchase, which is double that of a purchase from a Facebook user. (Fast Company)
We're glad to hear that fewer teens and young adults are smoking today, which is partially attributed to an increase in cigarette taxes. Daily smoking dropped to 16% among 18-25 year olds in 2010, yet one in 12 adolescents still smoke as do one in three young adults. (Bloomberg)
Millennials want the latest technology so what are they doing with all their old, perfectly good gadgets? Giving them to their parents and older members of their family, hence the name hand-me-ups. Buzz Marketing Group is noticing this trend where Gen Y is teaching and supplying older adults with tech, as well as tech-savvy skills. (Huff Po)
It's no surprise that 76% of young voters say that jobs and unemployment are the top issues that concern them. Moreover, less than half of 18-29 year olds who are registered to vote say they'll definitely do so in the upcoming election. (Best Colleges Online)
Facebook's IPO was finally revealed at $38 per share! The price sets a total value for Facebook at $104 billion, meaning it has greater worth than any other U.S. company at its stock market debut. (CNN)
The CW is expanding its web presence with The CW Digital Studio, a platform for original online content including animation, game shows, comedy, and more that will be available on CWTV.com. Stay tuned for a roundup on the Upfronts next week and insights about which TV shows will likely attract Millennials. (The Wrap)
Three-quarters of parents consider tablets beneficial to kids and an equal percentage feel they help foster creativty. Moreover, more than a quarter have downloaded apps for their children according to this helpful infographic. (Mashable)
Ypulse Essentials: College Admissions And Student Debt, ‘Glee’ Gets Gomez And One Direction, iPad = Any Tablet
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Ypulse Essentials: 'The Hunger Games' Premieres To Great Reviews, NBC's 'Fashion Star' Starts Tonight, Hotels Court Millennials
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Boy Bands Are Back In Sync
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Ypulse Essentials: The Grammys Were Flat, Getting Serious About Streaming TV, More 'Hunger Games' News
There were few surprises at the Grammy Awards this year, including Adele taking home (six awards, winning in…
Ypulse Essentials: Apple's Publishing Venture, Facebook's Open Graph, Ryan Seacrest And Mark Cuban's New Pop Culture Channel
Apple’s much talked about announcement today puts the tech giant in the book publishing space (with the…
Ypulse Essentials: Spotify Radio Revamped, Google Currents, Video Streaming Updates
Spotify just got even cooler with an enhanced version of Spotify Radio (which lets users create unlimited stations…
Ypulse Essentials: People's Choice Award Nominees, Teens Are Mean Online, Hang Out On +YouTube
The people have spoken, and we’re excited to see many of our favorite acts and programs (among…
Ypulse Essentials: Millennials & Occupy Wall Street, Will Transmedia Take Magazines Into The Future?, MTV's Digital Rights Project
The Occupy Wall Street movement has stretched past the three-week mark (and Millennials are getting behind the street…
Ypulse Essentials: Warner Bros. Creepy Social Series, Arby's Goes 'Healthy,' Music Makes It All Better
We know Millennials have more relaxed views about online privacy (than do older generations, but even they might…
Ypulse Essentials: Google++++, Digital Abuse Grows, Obama Needs Millennials To Win In 2012
Maybe it should be called Google++++ (considering the fledgling social network managed to post a whopping 1269% increase in…
Ypulse Essentials: Kindle Books Available At Libraries, Gen Y Cuts Back On Shopping, 'Sesame Street' Does 'Glee'
eBook readers rejoice (now that Kindle books are available at more than 11,000 libraries in the U.S.! Amazon…
Ypulse Essentials: Twitter And Tumblr Are Growing, Parents Are Leaving Kids Out Of Back-To-School Shopping, Mobile Gaming
Twitter has topped (100 million active users. Among the interesting usage stats the social network announced, 55% are mobile users,…
