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Movies Are The No. 1 Teen Dating Destination

Posted by anastasia on 07-13-2007

teens still go to the movies on datesMashup speaker and sponsor eCrush released some fun data today from a survey on teen dating [What? Teens are still dating? I thought they were all hooking up and just having "friends with benefits"...kidding..sort of]. The research is part of a new syndicated offering by OTX and eCRUSH — 750 teens across the country were surveyed.

Here are some highlights:

Where teens go on dates:
Movie Theater – 87 %
Mall – 64 %
Restaurant – 58 %
School Dance – 53 %
Drive/walk around – 53 %
Park – 51 %
School event (sports, play, etc.) – 49 %
Concert/live music – 34 %
Coffee shop – 22 %
Professional sporting events – 14 %
Town recreational center – 12 %

Dating double standards?
When it comes to rules of dating, gender differences become clear — while 66% of all teens say their parents impose dating rules, only 49% of boys are subjected to rules, compared with 83% of girls.

Jocks, bad boys and adventurous women
As to the rules of attraction, jocks, bad boys, and adventure seekers rule the hearts of today's teens. 31% of all teens said they're attracted to "jocks" such as Nathan on the CW's One Tree Hill or Claire on NBC's Heroes. 30% of girls also prefer "bad boys" like Michael on Fox's Prison Break, and 28% of boys like adventurous women such as Veronica on the CW's Veronica Mars [I love that boys love VMars!]

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Categorized under: Youth Marketing



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