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Archive for the ‘Ypulse Essentials’ Category

Ypulse Essentials: Skaters And The Recession, The Future Of Work, Virtual Worlds IRL

Posted by meredith | 01/06/09 | No Comments

Skaters and the recession (the interesting symbiotic relationship between skaters and the abandoned properties they clean up to use as impromptu skate parks. Plus Puma fans will love this Mashup site celebrating 60 years of the shoe brand.) (New York Times, reg.…

Ypulse Essentials: Disney Gets Digital Makeover, Adidas Goes Global, Gawker Sells Consumerist

Posted by meredith | 01/05/09 | 1 Comment

Disney in the Digital Age (how CEO Bob Iger is keeping Mickey's monolith alive and well) (Fortune)

- Ning for British teens? (a new online community for 13 to 18 year olds lets young UK users create the look and feel of their…

Ypulse Essentials: 'The City' Premieres, Rethinking Virginity Pledges, The History Of 'Sesame Street'

Posted by meredith | 12/30/08 | No Comments

Editor's Note: We'll be back on Monday. Have a happy and safe New Year's!

'The City' premieres (and gets called out by New York media for giving Manhattan the LA treatment. Plus 50 Cent's Brooklyn-based reality show gets cut) (New York Post) (New York Magazine) (New…

Ypulse Essentials: DQ Video Game, Pepsi's '09 Relaunch, Fair Use And Media Literacy

Posted by meredith | 12/29/08 | 1 Comment

Editor's Note: Just a reminder — we'll be posting tomorrow, but taking the rest of the week off for the holiday. Happy New Year's!

DQ on PS3? (Not quite, but Dairy Queen has launched a new video game that lets players experience what…

Ypulse Essentials: MTV Ratings Fall, Girl Gaming, What The Flip?

Posted by meredith | 12/23/08 | 4 Comments

MTV's ratings continue to fall (dropping 23% among 12 to 34 year olds. Is this a wider trend among young viewers? Also Entertainment Weekly is less than impressed by "The Hills" season finale) (Reality Blurred) (Entertainment Weekly)

- More on teens and the…

Ypulse Essentials: Fashion Photoblogs, College Students Spending, Girl Ambition

Posted by meredith | 12/22/08 | No Comments

Editor's Note: After tomorrow's posts, Ypulse will be taking the rest of the week off for the holidays. But look for new posts next week on Monday and Tuesday (then we take the rest of the week off again for New…

Ypulse Essentials: RIAA Stops Suing, PSFK Answers Back, Gen Y Demands Truth In Guerilla Advertising

Posted by meredith | 12/19/08 | No Comments

Twihards, fanpires (whatever you want to call the female fan base of Twilight, MTV has named them women of the year. Plus Twilight as you've never seen it before… with puppets) (MTV News) (YouTube)

- RIAA stops suing individuals for piracy (and music-lovers everywhere…

Ypulse Essentials: Deloitte Study, Overshare, Disney's Advergame

Posted by meredith | 12/18/08 | No Comments

Multi-media Millennials (Deloitte releases its third annual study on how we consume and engage with media today. NewTeeVee highlights some great stats on Gen Y)

- Books + virtual worlds = more reading? (that's the plan. HarperCollins and Penguin partner up with…

Ypulse Essentials: The MySpace Effect, A Debate Over Newbery, Textbook Rentals

Posted by meredith | 12/17/08 | 1 Comment

How do you say Hannah Montana in Russian? (The Disney Channel is set to launch in Russia featuring shows like "Mickey Mouse Clubhouse" and "Hannah Montana") (New York Times, reg. required)

- The MySpace effect (on music. Has the social media site changed…

Ypulse Essentials: The Facebook Book, Rotten Tomatoes On CurrentTV, The Christmas Crunch Continues

Posted by meredith | 12/16/08 | No Comments

Seasons Readings (NPR explores how holiday classics — and reading aloud in general– bring families together) (Kid Lit)

- A back-to-school lesson from Mead (the school supplier uses gaming and virtual worlds to get the kids' attention) (BizReport)

- Facebook:The Book (..and movie? The…