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More and more Millennials are checking in to media events and TV shows. They already have their smartphones, tablets, and laptops nearby, chatting with their friends on social media about what they’re watching; checking in was the next logical step. …
The Super Bowl is over, and we’re crowning the winners. We mean the ads, of course! Brands brought out their best on the big day — some will go down in history, and some are already forgotten. Youth Advisory Board …
Valentine’s day is just about a week away, and we’re loving the fun gift ideas that companies are promoting for Millennial sweethearts. Here are few of our favorites:
- Toms has a limited edition pair of shoes that are covered …
Tablets were the top item on Millennials’ holiday wish lists — both young kids and older Millennials named the iPad as their most desired holiday gift. And many of them got what they wanted.
According to stats released last …
Today we bring you another installment of the latest youth research available for sale or download. Remember if your company has comprehensive research for sale that focuses on youth between the ages of 8 and 24, email us to be included in the …
Girl gamers are being overlooked by the video game industry. There are plenty of them out there, but for some reason, old stereotypes about girl gamers continue to drive not only game marketing, but also game development. Jennifer Shanley, a …
Julia is our gaming expert on the Youth Advisory Board, and as a girl gamer, she’s frustrated that so many of the video games she enjoys are rarely presented as being female-friendly. She may never have picked up Skyrim, …
Today’s post comes from Jerica Griffin, a high school senior who fills us in on the zombie mania that is pervading pop culture. We’ve mentioned the zombie trend before — by now you should be ready for the zombie apocalypse …
We had no problem coming up with our Millennial “Man of the Year” for 2011 — no other guy had as much cool cache as Justin Timberlake. Then we started thinking about who we would name as our Millennial …
