Posted by melanie | 02/08/12 | No Comments
More and more Millennials are checking in to media events and TV shows. They already have their smartphones, tablets, and laptops nearby, chatting with their friends on social media about what they’re watching; checking in was the next logical step. …
Posted by melanie | 02/01/12 | No Comments
Posted by melanie | 12/29/11 | No Comments
We follow youth culture and media trends closely throughout the year, and we’re seeing some significant shifts in Millennial attitudes and habits that will have an impact going into 2012 and beyond. We’ve picked up on these trends by paying …
Posted by melanie | 12/01/11 | 2 Comments
I made a visit to see my sister, brother-in-law, niece, and nephews over the Thanksgiving weekend, and while I was there, it didn’t take long for the kids to tell me all about what they’ve put on their Christmas lists …
Posted by melanie | 11/17/11 | No Comments
Nearly half of children aged 6-12 (44%) want an iPad in their stocking this holiday season, according to Nielsen. In fact, Apple devices comprise the top three items on their wishlists, with the iPod Touch and iPhone ranking highly. …
Posted by melanie | 08/10/11 | No Comments
The category of “school supplies” has expanded dramatically to include way more than pencils, paper, rulers, and calculators. Today’s students head into the classroom armed to the teeth with the latest technology. Laptops, cell phones, iPods, and more are stuffed …
Posted by meredith | 05/27/10 | No Comments
After listening to Neil Howe discuss the ways different generational needs inspire innovation (and not the other way around), it felt like good timing to kick off the newest addition to our Youth Advisory Board (YAB) Review series and take …
Posted by meredith | 04/22/10 | 2 Comments
With more and more magazine, publishing and TV execs exploring the potential of creating interactive, social apps for the iPad, we thought we’d point to a few of those getting an early start for our latest Ypulse Toolbox. Feel free …
Posted by meredith | 07/27/09 | No Comments
Last week on PSFK, we learned the tech term: “hand me up,” a phrase pointed out by Wired’s Bruce Sterling to describe the trend of younger generations handing off their slightly outdated, recently replaced tech products to parents or …
Posted by anastasia | 06/29/07 | No Comments