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Archive for the ‘Gaming’ Category

The Industry Perspective: Reaching The Female Gamer By Ignoring Stereotypes

Posted by melanie | 01/19/12 | 2 Comments

Girl gamers are being overlooked by the video game industry. There are plenty of them out there, but for some reason, old stereotypes about girl gamers continue to drive not only game marketing, but also game development. Jennifer Shanley, a …

The Girl Gamer Perspective: Marketing Messages Miss The Target

Posted by melanie | 01/19/12 | 1 Comment

Julia is our gaming expert on the Youth Advisory Board, and as a girl gamer, she’s frustrated that so many of the video games she enjoys are rarely presented as being female-friendly. She may never have picked up Skyrim, …

YAB Review: “Skyrim,” The Latest Game In The Elder Scrolls Series

Posted by melanie | 12/21/11 | No Comments

Today’s post comes to us from Julia, our resident Youth Advisory Board gamer. She’s been immersed in “Skyrim,” the latest edition in the Elder Scrolls game series. To her, it’s the best video game of the year. She’s explains how …

YAB Review: Dragon Age 2

Posted by melanie | 05/17/11 | No Comments

Today’s Ypulse Youth Advisory Board video game review comes from Julia Tanenbaum. Our resident YAB gamer steps up to give us her take on “Dragon Age 2,” the sequel to “Dragon Age Origins.” The sequel had a lot to live …

YAB Review: Sims Medieval

Posted by melanie | 04/19/11 | No Comments

Today’s Ypulse Youth Advisory Board video game review comes from Julia Tanenbaum. Our resident YAB gamer steps up to give us her take on The Sims Medieval, the latest iteration of The Sims game. It’s less customizable than previous …

Get Gaming And Get Smarter: Educational Value In Video Games

Posted by melanie | 04/06/11 | No Comments

For years we’ve been hearing how video games are bad for kids — they don’t finish their homework, they don’t play outside as much, and they develop social problems.

But more and more researchers, teachers, and parents are …

Ypulse Best And Worst Of 2010: Games

Posted by youth advisory board | 12/21/10 | No Comments

Ed. Note: For our list of the best and worst in games of 2010, we asked resident gamer Youth Advisory Board member Julia Tanenbaum to dissect her five best and five worst picks. Below Julia draws from her experience playing …

YAB Review: Kingdom Hearts: Birth By Sleep

Posted by youth advisory board | 11/02/10 | 1 Comment

Ed. Note: Today’s Ypulse Youth Advisory Board review comes from Julia Tanenbaum. Our resident YAB gamer steps up to give us her take on Kingdom Hearts: Birth By Sleep, the latest portable spinoff from the Kingdom Hearts franchise created …

Guest Post: Today’s Gamers, Tomorrow’s Programmers @ GDC Online

Posted by meredith | 10/12/10 | No Comments

Today’s Ypulse Guest Post comes from Chase Straight, a recent Youth Advisory Board alumni and online community moderation professional who reports back to us from the Game Developer’s Conference Online held last week in Austin, TX. If you work in …

Guest Post: Technology, Toys, And Reaching Kids — Insights From The 2010 Engage! Expo

Posted by emma | 09/30/10 | 1 Comment

Today’s Ypulse Guest Post comes from Shann Biglione, a digital media advertising expert, who reports back from the 2010 Engage! Expo, sponsored by Engage Digital Media, which took place in Santa Clara, CA. If you work in youth media …